1
vote
2answers
86 views

How can a product search engine determine what html element contains data about which variable?

HTML5 allows people to tag their elements like <div data-productname=BMW>BMW</div> but how do search engines do it with older websites?
3
votes
1answer
186 views

Microformatting Questions & Answers - Semantic web 3.0?

With the introduction of the Semantic Web we (SEO's) have the opportunity to mark-up our content in such a way that robots/crawlers have a better understanding about the meaning of our content. And, ...