Microdata is an HTML specification to embed rich semantic data labels within web pages, supporting machine readability.

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5
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461 views

Schema.org: Having a Product as “about” property

I want to define a Product as the main content of a webpage using Schema.org markup. My idea with the following HTML is to use the structure: - Webpage -- WebPageElement (mainContentOfPage of ...
3
votes
1answer
29 views

Schema.org markup for an Article with additionalType?

I have a site that has many articles on a specific dog breed. I want to help Google and other search engines to understand this article is specifcally on this breed or a topic realted to this breed. I ...
0
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1answer
16 views

URL in JSON-LD Schmea.org

I have JSON-LD Schema in the <head> of my site which is applied to every page on the site. One of the fields is URL. IE: "url": "http://example.com" My question is should the URL be the ...
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2answers
68 views

Will AggregateRating markup that is generated dynamically by client side JavaScript show stars on Google search?

Google show stars in Google search with JavaScript dynamically generated rich snippets? I'm thinking about starting a widget that my users will put in their website. My widget will generate rich ...
2
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3answers
86 views

Schema to use for general web pages

I am implementing Schema across my website I am remodeling. I am trying to determine which schema to use for general webpages. These pages contain general information about the company and other ...
2
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2answers
148 views

A schema.org schema for a menu item in a restaurant

schema.org features a schema for a restaurant: Thing > Organization > LocalBusiness > FoodEstablishment > Restaurant One of its fields is a menu: Property: menu Expected type: URL or ...
2
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1answer
45 views

Schema Remote Review

I have set up an aggregate review on my footer, pulling review data from eKomi.co.uk. When I pass this through the Google Structured Data tester it complains about there being an aggregate review, but ...
4
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1answer
61 views

Schema links and HTTPS

In the process of moving to 100% HTTPS on a site, I performed a site-wide search for http:// in an effort to find potential problems. One common class of instances included schema links (certainly ...
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1answer
12 views

Correct schema.org classifcation: Product or service [closed]

We are providing a service call (in Germany) that ensures that users are constantly in the right electricity, mobile phone and dsl plan. For example, for the electricity category, we aggregate about ...
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0answers
10 views

What would be the best microformat for offers?

I was accustomed to microformat, and I used them for blog posts, products in e-commerce sites etc. But recently I'm working for a site that announces interesting offers, discounts, sale offers etc. ...
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0answers
17 views

JSON-LD reverse properties for Event Rich Snippets

I have a page which displays multiple events for one location. For Rich Snippets to work for an event the location is a mandatory field. Rather than duplicate the location information for every event ...
7
votes
1answer
1k views

Anyway to validate Schema.org JSON-LD before publishing?

I have a site with a lot of data, and I'm dynamically building JSON-LD data that I think is schema.org correct. I can't find a dead-on example on schema.org, and it will take forever if I have to ...
2
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1answer
158 views

Where is the ideal place in code to use Schema.org markup as JSON-LD?

Where is the best place to put Schema.org markup that uses JSON-LD? Some recommend inside <head> but scripts work inline too. It would be easier in an MVC to put them in the same scope as the ...
1
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1answer
65 views

Does Google parse SVG images as value of the Schema.org 'image' property in JSON-LD?

Structured data markup is a standard way to annotate your content so Google can understand it. However, I am not sure, if Google will accept and parse svg+xml images as a value for the Schema.org ...
2
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1answer
52 views

Using productontology.org to add Multiple Types?

I have recently been reading about productontology.org to define additional types with schema.org to be more specific. I am building a website for a local pet store that offers various pet products, ...
1
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2answers
536 views

Correct usage of schema.org for logo?

Google gives this example to markup your logo: <div itemscope itemtype="http://schema.org/Organization"> <a itemprop="url" href="http://www.example.com/">Home</a> <img ...
2
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3answers
44 views

Can I have duplicate microdata markup on a single page?

I'm trying to work with schemas for the first time. Is it OK if I have duplicate itemprop? Meaning, If I have my company phone number in different places: header, footer, sometimes in sidebar... ...
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2answers
52 views

Google Testing Tool reports error on Schema.org “location”

I am testing Microdata + Schema.org for an Event but the Google Testing Tool says the location is missing although it's been provided. Any idea what I am messing up? <div itemscope ...
3
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2answers
102 views

When does Google use article published date vs article modified date in SERP?

I have a website with a number of long form content articles that I keep updated. The page generates two date snippets from this: <time itemprop="datePublished" ...
5
votes
4answers
1k views

linking several separated schema.org <div>s together?

I'm adding schema.org semantic markups, and would like to link several of which are in quite different parts of webpage together. This works when I specify them as parent/child: <div itemscope ...
1
vote
1answer
18 views

Is it correct to replace a general schema.org item with a more specific sub item

I've recently been looking at the schema vocab for describing the layout of a webpage. The easiest and most obvious item to implement is the WebPage tag. If you're just assigning ...
2
votes
2answers
436 views

Google Schema.org alternate to PriceSpecification

I'm back with another Schema.org / Google inconsistency. Our store sells many products that have different variants each with their own price. For example a heater may be sold in any of 8 BTU levels ...
0
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2answers
40 views

schema.org Residence lacks some specialisations

After reviewing http://schema.org/Residence and the Specialisation under it, it seems that the wording is very west oriented. Especially in the sense of representing Condo buildings? and as an extreme ...
0
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1answer
298 views

Schema.org mainContentOfPage property is not recognized by Google

I'm developing a website for a property portal, that when a user enter the required inputs it shows a listing of the properties. I want to give them a product that includes Microdata. But when I ...
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1answer
43 views

Schema.org - Can Product be nested inside of CreativeWork to leverage extra facets?

It seems that schema.org/Product is a bit limited when it comes to pushing various attributes such as modified time. I see that schema.org/CreativeWork has an about facet that looks for a Thing (such ...
3
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2answers
788 views

Should schema.org structured data for products be used on category pages on an e-commerce site?

I use schema.org structured data markup on all of my product pages. The products are well indexed in Google, and the meta data shows up mostly as expected. My question is a sub-question to the ...
0
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1answer
20 views

Combine microdata to optimize website - Is combining OK?

I have an SEO question, I can't find out if it's OK, that's reason why I ask. I defined my breadcrumb from main navi with help from Rich Snippets – Breadcrumbs, by using its "data-vocabulary". Is ...
7
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2answers
4k views

Using Schema for Blogging Article VS BlogPosting

I have been remaking my website for some time now and I want to launch it as quickly as possible but I want to make it leading edge if possible. I am currently I'm using a modified template (I know! ...
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1answer
26 views

Should a site with many similar drum rhythm pages use canonical to a single page because the pages are so similar?

I created a drum machine to interface a rhythm database. There are as many pages as stored rhythms, each with a friendly URL containing genre and rhythm name in it. Them all pages look almost ...
5
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2answers
502 views

how to remove old data from structure data webmaster tool

How can I remove old items from Structured Data? see attached image, want to delete old records, as its showing 2013 records which were already fixed.
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1answer
96 views

Do search engines support microformats2?

I just noticed that there was a new spec for microformats: microformats2. But I tried testing some HTML (the example from here) in the Rich Snippets testing tool in Google Webmaster Tools and it says ...
1
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1answer
18 views

Using Scheme Markup for Company Reviews

this is my first post in here, i was hoping someone would be able to help me out a little. I'm trying to get my head around using Schema markup for a company website to show their reviews of the ...
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3answers
128 views

Google's Rich Snippets testing tool error on Recipe

I marked up a page for Recipe Rich Snippets with Microdata, however I'm getting an error in Google's Testing Tool: Error: In order to generate a preview with rich snippets, at least 2 of the ...
6
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1answer
210 views

What is the difference between microdata and microformats?

I have searched quite a bit for this and I am not happy enough with what I have read. I also found these questions here: Microdata vs. Microformats What are the advantages of Schema.org's ...
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2answers
205 views

Microformatting Questions & Answers - Semantic web 3.0?

With the introduction of the Semantic Web we (SEO's) have the opportunity to mark-up our content in such a way that robots/crawlers have a better understanding about the meaning of our content. And, ...
6
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4answers
1k views

Microdata vs RFDa

I am wondering whether to use Microdata or RFDa to mark information for search engines on my Webapplication. Google supports and has documentation for both. But i was not able to find a summary ...
1
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1answer
237 views

SEOquake is not recogonizng microformats

I generated Rich snippets (for organization) microcode for one of my websites, using instructions like https://support.google.com/webmasters/answer/146897?hl=en ...
2
votes
3answers
405 views

Using Schema logo markup with SVG images

I've made a logo which is awesome and I've saved it in AI and SVG format. I wish to use the SVG file on the a site as the logo will appear many times all over the site and would be better than saving ...
2
votes
2answers
394 views

Google Webmaster Tools refusing to see my Structured Data

I've been unable to get Webmaster tools to see my sites structured data. It keeps reporting "We do not detect any structured data on your site". You can inspect my html by visiting: ...
0
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2answers
86 views

Microdata Without Reviews

I have not been able to find a clear issue on omitting reviews from Microdata. I understand that Microdata values for reviews will default to a certain number when omitted, but I was wondering if it ...
4
votes
2answers
1k views

Should I use schema.org location tagging on every page?

I have a nicely tagged section on my homepage describing a restaurant's location, city, state, zip, telephone, cuisine type, price and payments accepted. Should I tag any of this info on every other ...
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0answers
28 views

What schema should mark up comment that are in response to other comments?

I have an article that has user comments. I would like to have other comments inside each comment as responses: <article id="com1" itemprop="comment" itemscope="" ...
2
votes
1answer
35 views

Can I use reviews hosted on my own domain for AdWords review extension?

I am gathering reviews for my eshop by a third party service but the service is not using schema.org to mark up the reviews. This means that I can't use them for AdWords review extensions. I have ...
2
votes
2answers
417 views

How long for data highlighter mark up to appear in structured data tool?

I used the data highlighter in webmaster tools over 3 weeks ago to mark up some local business data, but there is still no structured data being detected in webmaster tools. Does any body have any ...
4
votes
2answers
103 views

Is Thing > Intangible > Offer the right schema for a site with company share price information?

I'm adding some structured data to a site I'm working on, and have been through the various categories on Schema.org. The site gives company share price information, and have narrowed down ...
0
votes
1answer
112 views

Can you use data-vocabulary.org and schema.org on the same page?

In WordPress, can you use data-vocabulary.org and schema on the same page? For example in a WordPress post schema.org is used to define the sidebar, page content, breadcrumbs and data-vocabulary.org ...
3
votes
2answers
187 views

Schema.org itemtype identifier - Should it use relative urls or https links?

In the age of SSL everywhere there are still major sites that lack it. Schema.org for example allows HTTPS but resolves naturally to HTTP. Seems like it would make sense to call upon the HTTPS ...
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0answers
45 views

How to display the number of words in an article using schema.org [closed]

I would like to display the number of words of an article using schema.org as indicated here for wordCount. My code is unfortunately not working however: <span ...
4
votes
2answers
1k views

Correct microdata and/or microformats for real estate listings?

Given I am running a real estate rentals listing website, what would be the correct microdata or microformats for the listing pages? There is the usual data: address, photos, price, start date, ...
4
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2answers
468 views

Can microdata be implemented in meta tags?

Please consider the following code marked up with attributes to provide microdata: <!DOCTYPE html> <html> <head> <title>Micro data test - Normal ...