Microdata is a syntax for embedding structured data in HTML5, making use of vocabularies. If the question is about the popular vocabulary Schema.org, use the tag [schema.org].

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Google rich snippet with rating/review(s) for software application: cannot make it work

I'm trying to implement rich snippets in Google SERPs for software applications (ActiveX and .NET controls) published on our website. Our website is HTML5, and I decided to use HTML5 microdata and ...
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2answers
2k views

Star rating not showing in rich snippets

We've recently been doing a lot of work on our site's SEO (www.betterthanreviews.com). We recently did a push to update the rich snippets breadcrumb, meta description, and star rating. After giving ...
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2answers
137 views

Is it advantageous for SEO to include structured data on meta-tags

On my site's home page, I have various products for which I display an image linking to that item's main product page. For each of these products, I could include a schema.org/Product tag, but to ...
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2answers
173 views

What is a suitable microdata structure for music mixes?

Since Google actively supports the Music microdata structure, I would like to implement this on a site that publishes music mixtapes. In context of this website, music mixes are usually 60 minute ...
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1answer
209 views

Schema.org product variations with same url. Problem?

When displaying multiple products that are basically the same, let's call them Product A with different sizes, 30, 40 and 50, I choose to create only one page per product and avoid duplicates, since ...
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2answers
165 views

Schema.org: errors on UserComments tags

On my site, http://whatgoeswiththis.co, I'm getting persistent errors found by Google Webmaster Tools for my markup of UserComments - it's saying that at each instance I'm missing location, name, and ...
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2answers
858 views

Correct usage of schema.org for logo?

Google gives this example to markup your logo: <div itemscope itemtype="http://schema.org/Organization"> <a itemprop="url" href="http://www.example.com/">Home</a> <img ...
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1answer
92 views

Schema.org and Person's logo instead of image/photo

I want to mark up someone's website with Microdata, so I was going to use her name and logo using schema.org's Person vocabulary. However, there is no such a thing I could use for her logo type. She ...
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1answer
229 views

Nesting Schema.org 'Person' in 'Article', using Microdata

On a press page I'm using Schema.org’s Article. I tried to add a Person nested within Article, but it did not validate in Google’s Testing Tool. <ul class="thumbnails" itemscope ...
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3answers
538 views

Schema.org: Having a Product as “about” property

I want to define a Product as the main content of a webpage using Schema.org markup. My idea with the following HTML is to use the structure: - Webpage -- WebPageElement (mainContentOfPage of ...
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1answer
4k views

Schema markup error in Google Webmaster Tools: Missing required field “name (fn)”

I'm receiving this schema markup error when I try to validate my code in Google Webmaster Tools: Error: Missing required field "name (fn)". I'm trying to markup the following: Type: Schema ...
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2answers
586 views

What is a good Microdata method for listing a list of events?

I have a list of events that change over time, so items get added while others drop off after their dates expire. For point of reference, they are conventions. I've never used microdata before and ...
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3answers
542 views

Using Schema logo markup with SVG images

I've made a logo which is awesome and I've saved it in AI and SVG format. I wish to use the SVG file on the a site as the logo will appear many times all over the site and would be better than saving ...
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1answer
91 views

Structured data and visible content revisited

Structured data (like schema.org markup) should traditionally be used on visible content (a search on here will confirm that) and Google and others have said as much. However, schema.org is now ...
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2answers
320 views

Link child product to parent product when not contained in child element

I'm trying to indicate multiple related products on a product page using Microdata (with Schema.org). But the child products are orphaned because they are not contained in the parent div. I tried ...
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1answer
434 views

How long should a Schema.org “description” be?

Is there any character limit or even suggested character limit for using Schema.org’s description property? For example, in Microdata: itemprop="description" The Schema.org website reads, "A short ...
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1answer
139 views

Microdata with nested product and reviews

I have some HTML listing reviews with HTML like: <div itemscope itemtype="http://schema.org/Product"> <img class="product-thumbnail" itemprop="image" src=...> <div itemscope ...
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2answers
537 views

How long for data highlighter mark up to appear in structured data tool?

I used the data highlighter in webmaster tools over 3 weeks ago to mark up some local business data, but there is still no structured data being detected in webmaster tools. Does any body have any ...
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1answer
289 views

SEOquake is not recogonizng microformats

I generated Rich snippets (for organization) microcode for one of my websites, using instructions like https://support.google.com/webmasters/answer/146897?hl=en ...
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1answer
62 views

How to get number of posts to appear in extended information section?

I have forums website, and I am looking through Google search engine, and I can see that some (not mine) forums have something like this under the link of the site: 28 nov 2005 - Number of posts: ...
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3answers
4k views

Can I use <link> tags in the body of an HTML document?

Can I use <link> tags in the body of an HTML page? I tried to find the answer to this question, but found contradictory information. When adding Schema.org microdata markup to an HTML page, I ...
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1answer
486 views

Repeat use of Schema.org / Rich Snippets markup i.e LocalBusiness data

I am unable to find official wording and I'm hoping that some Rich Snippets/Schema Guru can give me some insight into proper usage of repeated content when it comes to using markup. I'm building a ...
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1answer
89 views

How to specify ingredients in Schema.org (other than recipes or drugs)?

I'd like to use Schema.org for a series of product specs pages. The products are cosmetics (shampoos, creams, etc.) and ideally an INCI declaration will be included for every product. I'd like to ...
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2answers
142 views

Where to put rich data markups?

I have a company website which I'm trying to make rich snippets. Where should I put the <span itemscope.. tags for Corporation? In every page? Or just the "about us" and/or "contact" pages? P.S ...
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1answer
74 views

Using microdata itemprop and itemtype for non-English websites

How should I use microdata itemprop and itemtype for non-English websites? Is there a way to define vocabulary for non-English websites, and what itemprop values can be used? Are itemprop values self ...
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1answer
162 views

Why does this Microdata not validate in the Google tool?

The name property (in the meta tag) is not recognised in the Google Webmasters validation tool. Why is this? <table itemscope itemtype="http://schema.org/Product"> <meta ...
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4answers
1k views

Linking several separated Microdata <div>s together?

I'm adding schema.org semantic markups, and would like to link several of which are in quite different parts of webpage together. This works when I specify them as parent/child: <div itemscope ...
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1answer
120 views

Is there a problem in having same product with different names in different pages?

When it comes to structured data, schema.org for products, is there a problem in having the same product with 2 different names in 2 different pages for layout reasons? Example: Category page with ...
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1answer
1k views

Is it okay to have more than one Product (with image, description and SKU) per page?

In a few pages in a website, similar products are displayed in the same page. Each item has its own description (almost identical) and its own SKU (also almost identical). How can I use Microdata ...
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1answer
199 views

<div> with “itemprop=text” contains ratingblock. Will this harm SEO?

I am using WordPress and I am planning to use Schema.org to optimize the site for SEO. Because of WordPress’ structure, I am forced to put the itemprop=text on a div, containing both the whole content ...
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1answer
94 views

Is it bad only to partly use a fragment of a <h1> with Schema.org 'name'?

The problem that I have is that I have a client that sells local services, he wants to use a h1 that includes both the service and local, no problem there… But the snag is he wants to use as much as ...
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1answer
2k views

Schema.org or Data-Vocabulary.org for breadcrumbs?

Google and other SEs support Schema.org for marking up structured data, but it turns out that for breadcrumbs Google recommends using Data-Vocabulary.org instead. Which should we use for having ...
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2answers
639 views

How to set itemprop=“duration”?

I’m trying to set a song’s duration with Microdata. What is the best way to describe a duration in Microdata? Is it by using itemprop="duration" in span? <span itemprop="duration" ...
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2answers
2k views

For Google Rich Snippets, should the last item in a breadcrumb be a link?

A website has the following breadcrumb trail when on the "Labrador" page: Services > Squirrel Chasing > Labrador As you may notice, the current page is not linked to. (There is an internal ...
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0answers
63 views

Microdata for Q&A page

Which microdata is the best for a Q&A page or for a list of links to Q&A pages. When searching "yahoo answers cat" via Google it displays the result from Yahoo in a very nice way. It displays ...
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1answer
1k views

What are the advantages of Schema.org's Microdata vs. Microformats et al?

I’m confused about which microdata methodologies to employ on my site. Is there an advantage to implementing the attributes from Schema.org, vs. one like Microformats?
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4k views

Using Schema.org for blogging: Article VS BlogPosting

I have been remaking my website for some time now and I want to launch it as quickly as possible but I want to make it leading edge if possible. I am currently using a modified template (I know! web ...
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1answer
518 views

Should I be concerned about hAtom tags on my blog?

I am using a theme that automatically adds hatom-entry, hatom-feed classes on my WordPress blog. I read that such tags/classes should be used for syndicated content. Anyway, then I ran a Rich ...
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2answers
628 views

Microdata for product images which aren't displayed in the page?

My internet shop displays thumbnails of products' images, and I see that these thumbnail are (slowly) being indexed by Google. I want also full images to be indexed. Can I use Microdata for this? ...
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2answers
3k views

HTML5+Microdata validation errors: Attribute 'content' not allowed on element 'p'

According to Google’s documentation about the Product Rich Snippet, when I want to mark product’s availability in my shop, I should do the following (using Microdata): <span ...
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2answers
42 views

Can I change the type of elements in the Microdata format?

With regard to Microdata I was wondering if the elements must be exactly like the examples (http://support.google.com/webmasters/bin/answer.py?hl=en&answer=176035) or that Google/Bing look if the ...
5
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2answers
2k views

Schema.org, HTML5 and the datetime format: how do I get it to validate?

Schema.org says this, The opening hours for a business. Opening hours can be specified as a weekly time range, starting with days, then times per day. Multiple days can be listed with commas ',' ...
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1answer
72 views

Can I enrich Microdata format with more non-Microdata data without affecting its functionality?

This is the normal formatting for Microdata: <div itemscope itemtype="http://schema.org/LocalBusiness"> <div itemprop="name">some text</div> <div itemprop="description">some ...
5
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1answer
2k views

Does Microdata have to be visible to the visitor to be displayed in Google search results?

Does Microdata (for rich snippets) have to be visible to the visitor to be displayed in Google search results? I want to add the rich snippet to my page, but I don't want it in the format that is ...
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2answers
669 views

Google Plus is using value of 'name' property (from Schema.org Person) as site title

I added Schema.org’s Person - suddenly Google Plus is using the name property as site title! Is this a bug? I was wondering if anyone else ran into the same problem. This is the code I used <div ...
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2answers
529 views

How to mark up acceptable payment methods for a Schema.org Offer with Microdata?

I am not sure how to markup accepted payment methods for an offer. Here are the Schema.org types: Offer PaymentMethod Here is my basic example, is this correct? <div itemscope="" ...
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1answer
503 views

Should I, and how do I incorporate Microdata into my ASP.NET website with 47 pages?

I have an ASP.NET (VB) with 47 pages. The problem is that it’s in 10 different languages, although 98% just use English. I have 5 master pages. I’ve read Google Webmaster Tools, but I’m still ...
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2answers
119 views

Would using RDFa improve ranking/traffic?

My website is a legal search engine, lawmirror.com, and there are about 600k records available online. Currently using XHTML5 and on some pages Microdata. Same record appears many times on ...
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4answers
6k views

Breadcrumb using Schema.org rich snippets

I am having problems implementing the breadcrumb rich snippets from schema.org. When I construct my breadcrumb using the documentation and run via Google Rich Snippet testing tool, the breadcrumb is ...
6
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3answers
786 views

Should I always use HTML5 Microdata for SEO?

So I've been looking into this HTML 5 Microdata, but I'm not sure if or when it is appropriate to use. I know that if used with rating and you search a website it will pull up things like video rating ...