Microdata is an HTML specification to embed rich semantic data labels within web pages, supporting machine readability.

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Schema.org: errors on UserComments tags

On my site, http://whatgoeswiththis.co, I'm getting persistent errors found by Google Webmaster Tools for my markup of UserComments - it's saying that at each instance I'm missing location, name, and ...
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97 views

Correct usage of schema.org for logo?

Google gives this example to markup your logo: <div itemscope itemtype="http://schema.org/Organization"> <a itemprop="url" href="http://www.example.com/">Home</a> <img ...
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1answer
61 views

Schema.org and Person's logo instead of image/photo

I want to mark up someone's website with Microdata, so I was going to use her name and logo using schema.org's Person vocabulary. However, there is no such a thing I could use for her logo type. She ...
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14 views

google traffic suddenly become very low after website problem [duplicate]

My website was having some Database problem in past few days, due to which my website wasn't available for much time. I fixed it and site is again up. But my per day hits are now just 5-20. Before ...
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1answer
68 views

Nesting Schema itemtypes: Article and Person

On a press page I'm using microdata itemtype="Article". I tried to add an itemtype="Person" nested within Article but it did not validate Google's structured-data Tester <ul class="thumbnails" ...
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201 views

Schema.org: Having a Product as “about” property

I want to define a Product as the main content of a webpage using Schema.org markup. My idea with the following HTML is to use the structure: - Webpage -- WebPageElement (mainContentOfPage of ...
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1answer
1k views

Schema markup error in Google Webmaster Tools: Missing required field “name (fn)”

I'm receiving this schema markup error when I try to validate my code in Google Webmaster Tools: Error: Missing required field "name (fn)". I'm trying to markup the following: Type: Schema ...
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53 views

How can I describe villages with schema.org?

I know there is city but I was unable to find any village. How can I describe villages?
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211 views

What is a good Microdata method for listing a list of events?

I have a list of events that change over time, so items get added while others drop off after their dates expire. For point of reference, they are conventions. I've never used microdata before and ...
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1answer
139 views

Using Schema logo markup with SVG images

I've made a logo which is awesome and I've saved it in AI and SVG format. I wish to use the SVG file on the a site as the logo will appear many times all over the site and would be better than saving ...
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2answers
71 views

Schema.org & Open Graph

We currently use Schema.org for our rich snippets in Google. I want to add Open Graph along with that, so other social signals will recognize our site better. If I add OG to our existing schema, will ...
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284 views

Anyway to validate schema.org JSON before publishing?

I have a site with a lot of data, and I'm dynamically building JSON-LD data that I think is schema.org correct. I can't find a dead-on example on schema.org, and it will take forever if I have to ...
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1answer
50 views

Structured data and visible content revisited

Structured data (like schema.org markup) should traditionally be used on visible content (a search on here will confirm that) and Google and others have said as much. However, schema.org is now ...
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1answer
182 views

AggregateRating not showing in Google's rich snippet testing tool

I tried using the AggregateRating and used the code below. The values of $aggregate_rating and $total_reviews is not empty, and tried printing its value. Now I added the code inside my WordPress ...
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43 views

Schema.org or data-vocab.org which one is better to use? [closed]

Schema.org or data-vocab.org which one is better to use? Im aware of the fact that data-vocab is considered to be outdated version of itemscope and the schema is the newly introduced itemscope . but ...
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1answer
154 views

Link `isRelated` schema.org to parent `Product` when not contained in child element

I'm trying to indicate multiple related products on a product page using schema.org microdata. But the child products are orphaned because they are not contained in the parent div. I tried using ...
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1answer
147 views

How long should a Schema.org Itemprop='description' be?

Is there any character limit or even suggested character limit when using Schema.org itemprop='description'? The Schema.org website reads, A short description of the item. But doesn't specify what it ...
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1answer
75 views

Microdata with nested product and reviews

I have some HTML listing reviews with HTML like: <div itemscope itemtype="http://schema.org/Product"> <img class="product-thumbnail" itemprop="image" src=...> <div itemscope ...
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2answers
184 views

How long for data highlighter mark up to appear in structured data tool?

I used the data highlighter in webmaster tools over 3 weeks ago to mark up some local business data, but there is still no structured data being detected in webmaster tools. Does any body have any ...
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143 views

SEOquake is not recogonizng microformats

I generated Rich snippets (for organization) microcode for one of my websites, using instructions like https://support.google.com/webmasters/answer/146897?hl=en ...
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1answer
47 views

How to get number of posts to appear in extended information section?

I have forums website, and I am looking through Google search engine, and I can see that some (not mine) forums have something like this under the link of the site: 28 nov 2005 - Number of posts: ...
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1k views

Can I use <link> tags in the body of an HTML document?

Can I use <link> tags in the body of an HTML page? I tried to find the answer to this question, but found contradictory information. When adding Schema.org microdata markup to an HTML page, I ...
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1answer
57 views

What meta tag or microdata should I use for a dictionary web application?

I have a web application that serves as a dictionary, and it ranks well in Google when searching for a rare word in my language (the dictionary's target language). I want the result to appear in the ...
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1answer
74 views

Using schema.org to represent Person, Google's webmaster tool doesn't see it

I set a bunch of pages about people with the schema.org metadata for Person. The testing tool sees the metadata perfectly. However, the webmaster tools search appearance says there's no structured ...
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27 views

What is required to create local business rich-snippets complete with sitelinks AND breadcrumbs?

I have a local business directory site. I would like to markup my business listing 'profile' level pages for display as enhanced listings/rich-snippets complete with business names, addresses and ...
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2answers
94 views

In creating a rich snippet (breadcrumbs and sitelinks), is there a need to markup content in more than one markup language?

I started tagging all of my data with their appropriate schema.org vocabulary. I'd like my site to display a rich snippet/enhanced listing in Google. Is there ever a case where you would need to ...
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1answer
52 views

schema.org specification for generic pages or posts on a CMS

I'm trying to determine the best possible schema.org type to declare for the content section in the template of a content management system, which will handle regular news posts for small, local ...
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1answer
208 views

Repeat use of Schema / Rich Snippets Markup i.e LocalBusiness Data

I am unable to find official wording and I'm hoping that some Rich Snippets/Schema Guru can give me some insight into proper usage of repeated content when it comes to using markup. I'm building a ...
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11 views

Google doesn't always show rich snippets when the site uses structured data [duplicate]

I'm so tired of the Google structured data recipe. After some days, it loses the image and the extra information. Then I test it again, and it shows again. Some other days in the future it might go ...
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1answer
114 views

Which schema.org type should be used for webinars?

I'm looking to improve the schema.org markup on a site, but I'm curious about a couple of things because of the content: webinars. See an example: https://www.brighttalk.com/webcast/667/83483 There ...
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1answer
65 views

How to specify ingredients in Schema.org (other than recipes or drugs)?

I'd like to use Schema.org for a series of product specs pages. The products are cosmetics (shampoos, creams, etc.) and ideally an INCI declaration will be included for every product. I'd like to ...
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97 views

Where to put rich data markups?

I have a company website which I'm trying to make rich snippets. Where should I put the <span itemscope.. tags for Corporation? In every page? Or just the "about us" and/or "contact" pages? P.S ...
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121 views

Schema.org's WebApplication: for web applications or references to web application?

Assuming one offers an online service on a page using HTML5 + Javavascript. Technically speaking, it can be considered as a web application. Is the WebApplication itemtype appropriate for this page ...
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56 views

Using microdata itemprop and itemtype for non-English websites

How should I use microdata itemprop and itemtype for non-English websites? Is there a way to define vocabulary for non-English websites, and what itemprop values can be used? Are itemprop values self ...
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1answer
115 views

Why does this microdata not validate in the Google tool?

The name property (in the meta tag) is not recognised in the Google Webmasters validation tool. Why is this? <table itemscope itemtype="http://schema.org/Product"> <meta ...
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624 views

linking several separated schema.org <div>s together?

I'm adding schema.org semantic markups, and would like to link several of which are in quite different parts of webpage together. This works when I specify them as parent/child: <div itemscope ...
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1answer
488 views

Should schema.org structured data for products be used on category pages on an e-commerce site?

I use schema.org structured data markup on all of my product pages. The products are well indexed in Google, and the meta data shows up mostly as expected. My question is a sub-question to the ...
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1answer
105 views

Is there a problem in having same product with different names in different pages?

When ot comes to structured data, schema.org for products, Is there a problem in having the same product with 2 different names in 2 different pages for layout reasons? Example: Category page with ...
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831 views

Schema.org Microdata appears in testing tool, but does not appear in Google

I have created a simple test page to test Schema.org Microdata. See here When tested in Google's Structured Data Testing Tool it appears as it should, displaying the address and job title below the ...
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1answer
440 views

Structured data: Is it okay to have more than one image, description and SKU per page?

In a few pages in a website, similar products are displayed in the same page. Each item has its own description (almost identical) and its own SKU (also almost identical). How can I use microdata ...
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1answer
132 views

Div with “itemprop=text” contains ratingblock. Will this harm SEO?

I am using WordPress and I am planning to use schema.org attributes to optimize the site for SEO. Because of WordPress' structure, I am forced to put the itemprop=text on a div, containing both the ...
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1answer
68 views

Is it bad only to partly use a fragment of a H1 with Schema Name

The problem that I have is that I have a client that sells local services, he wants to use a H1 that includes both the service and local, no problem there… But the snag is he wants to use as much as ...
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1answer
92 views

Microformats, reviews and duplicate content

Let's say I have a site that sells widgets, and the URL structure is like so: /[type-of-widget]/[sub-type]/[widget-name]/ So, a URL for a widget might be: ...
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1answer
1k views

Schema or Data Vocabulary microdata for breadcrumbs?

Google and other SEs support schema.org for marking up structured data, but it turns out that for breadcrumbs Google recommends using data-vocabulary.org instead. Which should we use for having ...
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1answer
281 views

Microdata: How to set itemprop=“duration”?

I'm trying to set a song's duration in microdata format. What is the best way to describe a duration in microdata? Is it by using itemprop="duration" in span? <span itemprop="duration" ...
3
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2answers
983 views

Google rich snippets: should the last item in a breadcrumb be a link?

A website has the following breadcrumb trail when on the "Labrador" page: Services > Squirrel Chasing > Labrador As you may notice, the current page is not linked to. (There is an internal ...
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48 views

Microdata for Q&A page

Which microdata is the best for a Q&A page or for a list of links to Q&A pages. When searching "yahoo answers cat" via Google it displays the result from Yahoo in a very nice way. It displays ...
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443 views

Rich snippets for “hproduct” not being displayed in Google, and returning error

Some time ago I added rich snippets to product pages on an ecommerce website, but they have not shown in Google and the testing tool returns the following error: "Warning: In order to generate a ...
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1answer
713 views

What are the advantages of Schema.org's microdata vs Microformats et al?

I'm confused about which microdata methodologies to employ on my site, is there an advantage to implementing the attributes from Schema.org, vs one like Microformats?
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95 views

Microdata/microformats for FAQ page?

Which microdata,microformats or rich snippet should I use for page with FAQ?