Microdata is an HTML specification to embed rich semantic data labels within web pages, supporting machine readability.

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Using Scheme Markup for Company Reviews

this is my first post in here, i was hoping someone would be able to help me out a little. I'm trying to get my head around using Schema markup for a company website to show their reviews of the ...
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A schema.org schema for a menu item in a restaurant

schema.org features a schema for a restaurant: Thing > Organization > LocalBusiness > FoodEstablishment > Restaurant One of its fields is a menu: Property: menu Expected type: URL or ...
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Google's Rich Snippets testing tool error on Recipe

I marked up a page for Recipe Rich Snippets with Microdata, however I'm getting an error in Google's Testing Tool: Error: In order to generate a preview with rich snippets, at least 2 of the ...
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What is the difference between microdata and microformats?

I have searched quite a bit for this and I am not happy enough with what I have read. I also found these questions here: Microdata vs. Microformats What are the advantages of Schema.org's ...
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What schema should mark up comment that are in response to other comments?

I have an article that has user comments. I would like to have other comments inside each comment as responses: <article id="com1" itemprop="comment" itemscope="" ...
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20 views

Can I use reviews hosted on my own domain for AdWords review extension?

I am gathering reviews for my eshop by a third party service but the service is not using schema.org to mark up the reviews. This means that I can't use them for AdWords review extensions. I have ...
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Schema.org itemtype identifier - Should it use relative urls or https links?

In the age of SSL everywhere there are still major sites that lack it. Schema.org for example allows HTTPS but resolves naturally to HTTP. Seems like it would make sense to call upon the HTTPS ...
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37 views

Can you use data-vocabulary.org and schema.org on the same page?

In WordPress, can you use data-vocabulary.org and schema on the same page? For example in a WordPress post schema.org is used to define the sidebar, page content, breadcrumbs and data-vocabulary.org ...
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How to display the number of words in an article using schema.org [closed]

I would like to display the number of words of an article using schema.org as indicated here for wordCount. My code is unfortunately not working however: <span ...
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34 views

Incomplete hAtom vs. No hAtom

I maintain a WordPress plugin that allows authors to makes widgets representing other pages on their sites with a linked title, thumbnail image, and excerpt of the text. I've used hAtom to mark up the ...
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19 views

schema.org for items that are not for sale?

Is there any schema for items that are not for sale? (example: stamps from a catalog). I saw "Product" but I'm not sure if it ok to describe with it a stamp. Thank you!
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Can microdata be implemented in meta tags?

Please consider the following code marked up with attributes to provide microdata: <!DOCTYPE html> <html> <head> <title>Micro data test - Normal ...
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Why can't Google find the structured data on most of my indexed pages?

I have a website with approximately 30,000 pages. Google index is OK, almost all pages are indexed, but in Structured data I see only 48 pages detected for schema.org. Schema.org is identical of whole ...
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Will AggregateRating markup that is generated dynamically by client side JavaScript show stars on Google search?

Google show stars in Google search with JavaScript dynamically generated rich snippets? I'm thinking about starting a widget that my users will put in their website. My widget will generate rich ...
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38 views

Is having breadcrumb on a website enough to give result with bread crumb on google's SERP?

Is having breadcrumb on a website enough to give result with bread crumb! on google's SERP? I want to have this category : bread crumb in front of my url. 2 ways go for micro data or schemas ...
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32 views

Marking Maps with Schema or Using the Rich Snippet Map Feature

I want to know if it is possible to make a Map Rich Snippet of my website, but I don't want it to be Google Maps. Haven't seen any Yahoo or Bing maps on Google SERPS. Is it possible to make that ...
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55 views

html5 microdata strategy for a planned activity (not physical)

I try to put microdata in a leisure club's planning, which propose various activities (drawing, yoga, english for kids...). My problem is with those weekly activities as microdata event does'nt ...
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25 views

Google Webmaster Highlight Data for paginated blog entries

I'm trying to get google to recognise my entries as articles using the "Start Highlighting" tool in the Webmasters Toolkit. Problem is that if I put a page set "...blog/*/*/" it says, "Pattern does ...
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Can Item Types Inherit Item Properties From Other Item Types?

I'm looking to start incorporating "Structured Data", "Rich Snippets", or what ever terms may be associated with the schema.org vocabulary. I'm specifically interested in microdata rules. Most of the ...
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29 views

How to make search engines understand website sections and tags?

I have a website to sell products. It basically divides the products based on tags. For Example; if you access tag page for "iPhone", the website will display links to "iPhone 6 plus", "iPhone ...
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35 views

Schema.org snippet for thumbs up-down reviews

I'm deep into the Schema.org meta-tags implementation for the reviews on my website and I'd love to know how do you think I should implement it when I have Positive-Negative reviews as opposed to star ...
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26 views

How Do Google RDF Bots React to Multistore, Possibly With Shared Products/Reviews?

We enabled RDF everywhere on a corporate multistore setup using a popular ecom platform aprx 1 month ago. All is well, RDF tests check out, we auth'd each domain->location->publisher, ...
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Structured Data for dynamic pages and Webmaster Tools

I have a catalogue with more than 150000 (150k) unique single item pages, each with schema.org set up for titles, descriptions, images, prices etc. These pages are dynamically built through a unique ...
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41 views

Adding Microdata to a website of company listings

Let's say you have a website that is akin to the YellowPages. It is a listing of lots of other companies. Should you place microdata about each company on each company listing page? Or should you ...
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113 views

How to use Schema.org for Adverts on a website - WPAdBlock

I'm trying to use schema.org to indicate advertisements on my website. I'm concerned that putting adverts within the content of a blog page will hurt my SEO and I'm hoping using schema might help ...
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Is there a kind of microdata or markup that creates “results x of y” in search results

I'm trying to get the following kind of markup appear on my job site: There's a specific markup for job adverts listed on the schema.org webpage, but I can't work out how Google is pulling the 1 - ...
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Migrating from hRecipe to Schema.org/recipe

I'm about to migrate recipes content from hRecipe to Schema.org. Since many recipes are already ranked nicely on Google with the rich snippet, I would like to know if anyone had migrated before, and ...
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110 views

Secure and non-secure Schema.org Markup?

Is it possible to have schema.org itemtypes for both secure and insecure ports? I run a static-ish site made in Jekyll, and am implementing Schema.org on the individual pages. As a result, I'm ...
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230 views

schema.org structure for single page site

I am building a single page portfolio site with WordPress for a client which is divided into sections that would traditionally be separate pages like - about, portfolio, contact. Can I nest multiple ...
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30 views

Google Structured Data Testing Tool scrapes different schema type than on webpage

I'm currently working on a website for my student group, a performing team. The website will have upcoming performance information, so I thought I would use microdata to setup upcoming performances as ...
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70 views

Schema to use for general web pages

I am implementing Schema across my website I am remodeling. I am trying to determine which schema to use for general webpages. These pages contain general information about the company and other ...
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92 views

Google can't recognize Schema.org image property from Product

How can I use itemprop="image" from http://schema.org/Product so Google can recognize it in this case? <a href="#" itemprop="image" data-remote="images/portfolio/image.jpg" ...
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33 views

Schema Remote Review

I have set up an aggregate review on my footer, pulling review data from eKomi.co.uk. When I pass this through the Google Structured Data tester it complains about there being an aggregate review, but ...
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Is it a good idea to schema UserComments to latest comments in the sidebar?

So, I want to structure the most important parts of the site. I have main page, where there is a grid/wall of thumbnails. On the side, there is latest comments. Is it a good idea to structure them as ...
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226 views

Webmasters hentry error and authorless pages

Within Google Webmasters Search Appearance->Structured data I'm getting a series of errors: Error: Missing required hCard "author". And most of my 44 errors have: Missing: Author Missing: ...
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221 views

Google Schema.org alternate to PriceSpecification

I'm back with another Schema.org / Google inconsistency. Our store sells many products that have different variants each with their own price. For example a heater may be sold in any of 8 BTU levels ...
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59 views

Schema.org Microdata for links to Member Organizations

I'm finishing up a site for a client who is a member of multiple organizations and wants to display links to those organizations on their website as in: Client Company is a Proud Member of: ...
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Nesting micro-data vs Independent Items

I've been reading about micro-data and it's implementation, however the examples are quite simple and I'm yet to find a website that thoroughly implements structured data throughout the entire site. ...
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Microdata reuse within another item

I've been reading around and I feel I've hit a wall. My intention is marking up my site with micro-data in a way I won't need to re-declare items that already exist in the page. For example, my ...
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201 views

Google alternative to Schema.org’s LimitedAvailability

We've recently been trying to implement schema.org more fully on our e-commerce site (and gotten nothing but headaches). We often allow customers to place an online order for backordered products, ...
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59 views

Benefit of Google Highlighter

Has anyone used Google's Data Highlighter tool and compared the benefit of using it against adding structured data without using the Highlighter? I've coded in Schema tags within the markup of our ...
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Can opening hours schema markup be used with the markup for local businesses or libraries?

Can the OpeningHours mark-up visible in this question for schema.org/Store (example 2) with microdata be used in conjunction with schema.org/LocalBusiness or schema.org/Library?
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how to remove old data from structure data webmaster tool

How can I remove old items from Structured Data? see attached image, want to delete old records, as its showing 2013 records which were already fixed.
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77 views

Using microdata for SEO will help to increase SERP Position? [duplicate]

Does really rich snippets (microdata) helps to increase the SERP position or it will be just for usability purpose? if adding rich snippets to page helps, then how it will affects the SERP position?
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What is the correct DTD for Schema DATA placement in XHTML pages?

We get W3C validation error after placing Scheme Data in our website which was built in XHTML. Line 198, Column 41: there is no attribute "data-id" <script type="IN/FollowCompany" ...
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Is webpage schema or article schema correct for in-depth guides?

I want to apply structured data to my website and I'm trying to decide which schema I should use for an indepth guides on particular topics. For example: An in-depth guide on how to find ...
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49 views

Rich snippet for Google Custom Search - Schema.org

I am trying to extract the book URL from a link using microdata. The format is specified in schema.org. Here is my html. <div class="col-sm-4 col-md-3" itemscope ...
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Google not recognizing microdata? [duplicate]

I put in microdata to one page of a site I help manage using schema.org. Using the Google webmaster tool test, the page checks out and displays what it sees as the microdata properly. But when I go ...
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64 views

Schema.org for Product Reviews

I have a product reviews on a site and I am adding schema.org markup to the reviews. Here is the code I am using: <div class="blockquote-wrap"> <blockquote itemprop="review" itemscope ...
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419 views

Showing schema.org aggregate rating in Google rich snippets

After adding schema.org microdata markup for reviews and aggregate ratings, I expected review and rating information to show up in rich snippets. Unfortunately, neither are being shown. Google's ...