Local Search Engine Optimization (local SEO) is a process of improving discoverability and visibility of web pages at a town, city or regional level, within location-based search functions (e.g. "results near me").

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Local SEO Strategies

What are your strategies for local SEO? For example, if you had a web design company in Lincoln, Nebraska, what would you do for your website from an SEO perspective?
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589 views

Do I need to physically host my website in separate countries for SEO?

I run an ecommerce store that is hosted in Ireland, and ranks ok with google.ie The market for this comapny is the Republic of Ireland and the UK. Is it beneficial for me to have a UK hosted ...
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1answer
2k views

How to add your business website to Google Places with multiple addresses but less than 10

I know how to add a business website to Google Places with one address. I know how to add a business website to Google Places with more than 10 addresses. What I don't know how to do is add a ...
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4answers
298 views

SEO consequences for merging country sites in a .com

I am in the process of refactoring a number of rental portals I've built for a company with locations in Austria, Germany, Switzerland, and the Netherlands. Instead of the current setting of each ...
6
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2answers
779 views

Google position changing on different computers

Just put my new site live last Saturday and I have found it has completely different search rankings when I’m in two different locations (very similar distance apart). I get position 3 for ‘Sound ...
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2answers
55 views

What are the local SEO implications of having multiple Google Pages for the same business address?

A law firm has a Google My Business page for each of the attorneys. The names of the pages are written as <company name> <attorney name>and they all point to the same exact address on ...
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1answer
1k views

How can I optimize a business site to rank well in local search for multiple cities?

I live in an area where there are two cities of 60-90k people adjacent to each other. Due to Google's apparent emphasis on physical location of a business when it comes to SERPs for local queries, it ...
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180 views

How to get ranked for local search?

How to do effective search engine optimization of a web site which needs only local visitors (e.g. from 100 mile radius of a particular city) but not global visitors?
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1answer
88 views

How to use Google business without showing address

I'm working on a website and my understanding is, by having the place of business listed with Google Business, it will help with local searches. The problem we have is, this person is a self employed ...
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2answers
82 views

What's the benefit in using Schema.org markup as Google already knows all the information

I was wondering if it was worth the effort of adding Schema.org markup to an existing local business website when it seems to me that Google already know most (if not all!) of the information I am ...
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1k views

301 Redirects for regional variants of a homepage

I am planning on implementing a website which has regional homepage variants. For Example: mycompany.com/europe mycompany.com/us The rest of the site is region agnostic and content will continue ...
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1answer
73 views

SEO for Google Maps

Can't make sense out of the way Google Maps position their results. Here is my places page, that I'm trying to optimize for the "sprinkler hollywood florida" keywords and appears at the end of 3rd ...
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62 views

If I create a Google+ Business page will my organic rank be effected in non-local areas?

My website has two location landing pages - currently targeting two neighbouring towns that are outside of my actual place of business. Those respective pages rank within the top 3 organic listings of ...
4
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1answer
185 views

Using hreflang to specify a catchall language

We have a site primarily targeted at the UK market, and are adding a US-market alternative. As per Google's recommendations: To indicate to Google that you want the German version of the page to ...
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1answer
75 views

Does Google.com show UK websites to UK users

Example: I have a website: www.example.co.uk And www.example.com which redirects to the former. Let's say my niche idea has only 20 competitors in the world. All of these competitors are in the US ...
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2answers
41 views

How should the separation of two unrelated solutions be handled for SEO?

First, consider the following scenario: ServiceCompany and ProductCompany are two unrelated single-owner companies selling different solutions to their customers. They decide to help each other and ...
3
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2answers
258 views

Is it helpful or harmful to create SEO filler pages?

I'm not sure exactly what these "filler pages" are called, so I couldn't do a proper search. If I have a business, say a plumbing/heating company in NYC, and I created these HTML pages: New-York-...
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4answers
85 views

“Local” results from a google search

I entered "online dating" in Google, and I found some of the results are "local" (I'm in Ottawa, Canada). In the attached images see the results for www.okcupid.com and www.eharmony.com. Is this ...
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312 views

SEO for Country & Language Specific content

Currently I am creating a website which has a common topic for an article, but it's going to be different content for each country, and also, each of that content will be provided in several languages....
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73 views

Two offices, two domains - what's best for SEO?

My client has 2 dental offices in two locations. One office is called "Maintown Dental", the other, a new office, is called "Oakdale Dental" (these are not real names to protect client's privacy). He ...
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1answer
38 views

How would the RealEstateAgent Schema.org type be used as a LocalBusiness?

The Agent part of this type is throwing me off. A real estate agent is part of an agency so when this type is being used to identify a local business, is the agency the address? Or would a real estate ...
3
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2answers
181 views

Is there a way I can redirect search engine traffic by U.S. State or Zip Code?

I work for an e-commerce company that operates solely within the United States. However, the price of goods and availability of our products depends on what State or even Zip Code you reside in (we ...
3
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1answer
63 views

Point Domain Names With keyword to main website?

This is Question has been asked several time on Stack Exchange. I have read all those answer, still there are certain some technical specification answered. After lot of research on Internet , I ...
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1answer
88 views

Open Graph object type for secondary pages in local business website

I'm developping a website for a local business, and I don't know what is the most pertinent og:type to chose for pages like "about us", "other services", "contact us" and so on... As stated in the OG ...
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1answer
295 views

Duplicate content concerns for directory listings?

I run a local business directory site with client profile pages structured geographically. I also have a media network to share our listings across other directory sites. Does having our client page ...
3
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1answer
54 views

How do I get my site's content to show up in other languages on google search when locale is stored in a cookie

I'm using setting the locale for each user by detecting the browser's language header and storing it in a cookie to display my site's content. Users can also select the language and change the locale, ...
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203 views

Displaying multiple branch locations on the map that appears in Google Search results

About six months ago, a friend opened her second store (in a village adjacent to that of her first store). Both stores have their own Google+ profiles, with appropriate address/contact information. ...
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2answers
202 views

Percentage of users that get to business website by searching vs typing business url into address bar

My friend's company(lets call it SomeThingsAreWorthTheMoney ) has been affected by a competitor's cybersquatting attack. SomeThingsAreWorthTheMoney is primarily an offline, real-world company that ...
3
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1answer
690 views

How do clicks from Google Places show up in Analytics?

We've just implemented Google Places for our business and are getting a few hits through the mini-analytics that places have. But those are just a hybrid impressions, CTR chart. Is there a way to ...
3
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2answers
642 views

SEO indexing with dynamic titles, keywords and descriptions

I'm working on a website (all in one single domain) so I'm wondering to create dynamic titles, descriptions, keywords and headings for each location. What I'm doing is to get information from the IP ...
3
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2answers
102 views

Site experiencing low traffic volume between 8AM and 4PM BST

There may be no definitive answer to this question but I thought peer review of the problem might stimulate some ideas on the topic. We have a boutique sales site that is experiencing low volumes of ...
3
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1answer
32 views

Multi-country redirection where US is not the main site and it's SEO implications

We run a custom built e-commerce platform. We started in Canada and our main site was thus built to serve canadian buyers. When we expanded into the US, we added a /us sub-folder as an identifier. We ...
3
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2answers
86 views

What Ranks Better? Faster Server located in foreign country or Slower Server from same country?

95% of my website traffic is from India and 5% from USA. What happens if I host my server with higher resources in USA or with lower resources in India. Will it have any effect on the ranking of my ...
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1answer
72 views

English website on a ccTLD with multiple countries ccTLD 301 to it

We are a company in a country and hence, have our main website using a example.sg ccTLD. However, our business is regional across a couple of South East Asian countries and we have purchased a couple ...
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225 views

Problems ranking in different countries for .com site [closed]

I've got something confused with Google.com My website is hosted in United states, and its language is English. However, when i search a keyword in India, actually my website naming keyword.com, my ...
2
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3answers
254 views

Using SEO to hide a website in a specific location?

A friend of mine wants to build a website, but doesn't want people in the West Midlands area of the UK to be able to see it, but wants areas outside of the West Midlands to be able to see it. Is this ...
2
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2answers
295 views

Do long geographic lists “we cover these towns” work or are they penalised by Google?

Some small business type websites list their geographic areas covered, often crudely listing 30 or 40 towns, and then a big list of postcode areas. Here's an example for skip hire: http://...
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4answers
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Which are the priority online mediums for local businesses? Is Google Adwords appropriate for Local Business marketing?

We received a promotion offer from Google Adwords to tempt us to try the AdWords service (spend at least 25 in the next few months and get 75 credit). But this is a small local business that is only ...
2
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2answers
310 views

SEO: make the home page location specific or add a new page for location?

My homepage is coming up on the first page in Google search, main keyword is "balloon decorations". We provide local service in several cities, but homepage does not mention the location, visitor has ...
2
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2answers
42 views

Registered address different to a businesses operating location

In the UK a company is required by law to state their registered address on their website. It is common here for a company to use their accountant's address as their registered address. This can be ...
2
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1answer
53 views

Does listing your business as local in schema hurt ranking in nearby cities?

I work with a mom and pop auto repair business. They are in a small city with many surrounding cities nearby. Does listing the business as local in schema hurt the rankings in the nearby cities? Is so,...
2
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2answers
71 views

Methods of Geotargeting and optimising for location

This is somewhat an SEO question and somewhat a general web developer question. Our company website is pretty awful, I'm currently redesigning the new one, the problem is they have a directory called ...
2
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1answer
185 views

Using Google Places reviews as testimonials on a site - would that be considered duplicate content?

We've got quite a few Google Places / Google local reviews from our clients which is great, but we'd like to display some of them on our website under a 'testimonials' section. Ideally I would just ...
2
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3answers
107 views

How to get keyword ranked and traffic from a specific region?

I am working on a site that has good traffic and ranking form many countries. Our website is basically about Japanese used cars exporters and now we want to become more famous in Africa regions such ...
2
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1answer
131 views

Backlink anchor text and Local SEO

If I have a business in, say Tampa Florida, and we offer irrigation services, and I want to create some backlinks for a SEO campaign, should I use "Tampa Florida Irrigation Services" as my anchor text?...
2
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1answer
57 views

How can I use a blog to improve domain authority for a multi-domain business?

Over the past two years, I have had great success with my local, service-oriented business in building domain authority and climbing in the SERP rankings. I believe this success can be at least ...
2
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2answers
382 views

If I have nested a span tag inside H1 tag,Is it effect SEO

I have a site that give users all kind of services so let's say I put a span tag inside my H1 tag and with js I will replace it every 3 sec for example my h1 tag contains : <h1>Best italian ...
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1answer
45 views

Identify IP address / hosting of inner pages

Working on a website which an SEO agency had previously done lots of spammy work on and built loads of duplicate home pages in subfolders just with a different locals in the title and URLs. However ...
2
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1answer
59 views

How can I serve different banners/CSS/branding to users based on their location?

One of my clients is a financial planner. He is in the Pacific Northwest, an area big on buying local, and the site's visual identity reflects that in header images, colors, etc... Well, apparently ...
2
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1answer
66 views

Should I focus on a Location Page or Landing Page for SEO efforts?

I am a franchisee with a location page (http://example.com/locations/florida/south-brandon) but since it isn't mobile friendly and lacks a good CTA, I created a landing page for AdWords (http://www....