Keywords (or "keyphrases") are words which describe or refer to a thing. In the context of SEO, keywords are the metadata used by search engines to rank webpages.

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Unwanted Content Keywords registering by Google

I've been working on a site for a new company that is in the tactical gear/survival gear niche and have ran into a hitch with the keywords that Google ranks for the site. Namely 4 of the top 5 ...
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What keyword is driving traffic to a PDF

Is it possible to figure out what keywords are driving a traffic to a particular page? Our's for instance is a PDF file that is not being tracked by GA.
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SEO, acronyms, and the URL

Could writing URLs as acronyms negatively impact SEO? Does it matter what the acronym is? I'm creating a site for a research organization with many different branches and project in those branches ...
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How can a site work around common words on the company name disrupting SEO?

We have a site for a client called "New Start New Jersey" Whenever someone searches for exactly that search phrase on Google and other search engines, the site does not come up on the first few ...
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What does “Multiply keyword lists to get new keyword ideas” do in the new keyword planner tool?

Does any body know? What does "Multiply keyword lists to get new keyword ideas" do in the new keyword planner tool? Please see the attachment.
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How to get bid simulation reports from AdWords My Client Center?

According to this article one can download bid simulation reports on the My Client Center (MCC) level. Unfortunately, I don't see how. When I go to my MCC > Client Reporting > Keyword Performance ...
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Two sites with the same postal address both getting indexed for the keywords on one of the sites

I have developed two websites with different domain names that are hosted on two different servers: Site-A and Site-B. Everything is different between the two websites, but only the geographic postal ...
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Suggest that Googlebot read “dezign” as “design”

I used the spelling "dezign" instead of "design" many times in my website -- even in my domain name. Is there any way to suggest that Googlebot read "dezign" word as "design" with correct spelling?
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Why do I see my website's URL links on Google Analyitcs keywords list?

Is it normal ? Why do I see my sites URL on Google Analytics keywords list, as in np - /software-application/ np - /contact-us/ np I understand is not provided is it. But why is my URL ...
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Missing impression and click data in Google Webmaster Tools for phrases that are ranking

We are seeing some quite strange query data in Google WMT. Keywords which are getting impression and clicks one month disappear 2 months later (but doing a bit of rank checking proves our site still ...