Keywords (or "keyphrases") are words which describe or refer to a thing. In the context of SEO, keywords are the metadata used by search engines to rank webpages.

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Why would a website with keyword stuffing rank higher than one without in google search results?

Like some other websites, I try to maintain a balance in keywords in comparison to other words. I ran tests of my (optimized) website as well as a (keyword stuffed) competitor website via this SEO ...
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Does the order of keywords matter in a page title?

Stack Overflow has made a change to their page titles such that the most popular tag for a question appears at the start of the title. The change is being deployed across the network, so check out ...
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16k views

Are keywords in URLs good SEO or needlessly redundant?

A coworker and I are locked in a debate over the value of SEO keywords in the URL of a page. She wants to change all the filenames of the HTML pages of a fencing company so they look like residential-...
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311 views

SEO on Single Page Website and Content keywords

I notice this is a popular topic throughout stack exchange in regards to single page websites and SEO. I have decided to go with a single page website for multiple reasons based on the user experience ...
2
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1answer
268 views

Improve Google ranking for general vs. specific keywords

If a keyword phrase contains another keyword phrase (eg. "one two three four five" → "one two three"), does improving SERP ranking for the shorter phrase "one two three" (using backlinks) ...
2
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84 views

Keyword phrases and links

Does a link on a page add any value to the page that it is on or does it only add value to the page that it is linked to? For example, let's say I have a page targeted towards a certain industry like ...
6
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3answers
182 views

What are some great tools to use for keyword research?

We've been told SEO is important and that we should conduct keyword research so that we can rank better? What is that and what tools will help me in the process?
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3k views

How many times can I repeat a keyword without looking spammy to Google?

I have an eCommerce based on Opencart, but I have some doubts about how many times I can repeat the same word. For example, the keyword is present in the title, description, h1, h2 and is repeated ...
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730 views

Unwanted Content Keywords registering by Google

I've been working on a site for a new company that is in the tactical gear/survival gear niche and have ran into a hitch with the keywords that Google ranks for the site. Namely 4 of the top 5 ...
7
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309 views

keyword stuffing in SEO

i have a web shop, and on some of the pages some keyword in used a bit more then on the others. For example: "hp toner" is used pretty much in the inscription of the product, in the alt tag, in the ...
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767 views

Do keyword-based filenames and URLs really matter?

We've developed a dynamic web application which uses URLs such as product.cfm?id=42 but our marketing team says we should use search friendly URLs and put our keywords into the URLs (so it would be ...
4
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3answers
9k views

Which is good to target, singular or plural keyword?

Which keyword is better for targeting and on-page optimization, singular or plural? Like "baseball bat" or "baseball bats"?
4
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3answers
446 views

Choosing a domain name with joined words is good for SEO?

I am going to choose a domain name for my business. For that I am going to use joined words in my domain name. For example, let's say my keywords are "painting" and "goa" and also that paintinggoa....
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171 views

Which keyword should I use: colors or colours or a combination of both?

Well this might sound weird but yeah that's exactly what I want to know! Now as per US-English colors is the right word and as per British-English colours is the right word. Here in India we follow ...
3
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1answer
162 views

Adaptive websites - considered keyword stuffing by Googlebot?

I work on a SEO-dependent content website, and we are in the process of making our site adaptive/responsive. More technically, we are using CSS media queries to apply different CSS styles as the size ...
3
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1answer
693 views

Is an ampersand (&) in a company name not ideal for Google or SEO?

I am working on a site with a company name with an & in it. An alternative is using and instead of &. Does & have some disadvantages in a company name we have to know of? Does it effect ...
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2answers
42 views

Can we detect which search keyword used for a particular interaction?

Imagine we have a loan application website. We want to understand out of these loan applications, the ones the go through all the way, from what search keywords did they come from? The ones that ...
5
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2answers
448 views

Estimating where my competitor is getting most of their traffic from? Organic, PPC, or other?

I'm trying to figure out how/where a website gets its traffic. How are they successful with bringing in traffic? Via Organic, PPC, other? What is the best approach to estimating this? My thought ...
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3answers
336 views

Best choice of domain name? (SEO)

This question is specifically about domain name choice. My client wants to maximize his site SEO, and he has two domain names, one of which he has for two years and is in the second page of Google ...
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2answers
232 views

is it a good seo practice to put relative keywords in a hidden div? [duplicate]

Possible Duplicate: hidden texts and page rank I was wondering what would happen if we put some (around 25) relative keywords in the page using a hidden div so that the actual user does not ...
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2answers
118 views

What research methods could I use to determine the keyword(s) I should use for my site?

In England, some primary students sit for an exam called the 11-plus. I need to figure out what keyword(s) to use for my related site, but I'm not sure how to go about this. What keyword research ...
2
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2answers
580 views

Is hiding content with JavaScript or “text-indent: -9999px” bad for SEO?

So apparently hiding content using "display: none" is bad for SEO and seen by googlebot as being deceptive. This according to a lot of the posts I read online and questions even on this site. But ...
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609 views

Is splitting keywords with HTML tags bad for ranking?

I have a site that uses span tags mid heading to put a different style on the words. So for the sake of argument I have a keyword/phrase of knitting patterns: <h1><span>Knitting </...
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2answers
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Can a website use multiple meta keyword tags?

Are these two equivalent? <meta name="keywords" content="first" /> <meta name="keywords" content="second, third" /> and <meta name="keywords" content="first, second, third" /> ...
3
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2answers
172 views

How can I get Google to index content that is written into the page with JavaScript?

I have a website that focuses on charts and graphs. The graphs on the site are drawn using JavaScript, but contain keywords that I would like to have indexed. For example, here is a screenshot of ...
3
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1answer
726 views

What is the difference between “(not set)” and “(not provided)” in the Google Analytics keywords?

In Google Analytics, I noticed that I have quite a few people coming in with a search keyword of (not set). I'm assuming this is simply when they came directly to my site without the help of a search ...
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2answers
54 views

What is better for SEO “-” or “()” to describe sub-contents?

Which of the following sentence is better for SEO - or () to describe sub-contents? Ru Ba Ru Feat Diljit - Dj Hans - 48Kbps.mp3 URL: /music/view/25577946?download=Ru-Ba-Ru-Feat-Diljit---Dj-Hans---...
2
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1answer
939 views

Meta keywords single words or phrase?

It is acceptable or recommended to only use 1 keyword per delimiter? Or can we use a phrase? For example: car, Audi, Ferrari, Lamborgini vs Audi Car, Ferrari Car, Lamborgini Car What is ...
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4answers
132 views

Could crosslinking using very general anchor texts be a reason for a drop in rankings?

I have crosslinked 20 sites and I thought I have been penalized for this, asked this question and some experienced members told me maybe that crosslinking may not necessarily be the reason. The sites ...
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2answers
91 views

Should I start with less competitive keywords as a strategy?

The keywords I have been using are very competitive and this is resulting in terrible rankings. Would it be an acceptable strategy to start with some less competitive keywords so that my website gets ...
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2answers
51 views

Some other page of my website is ranking on search result even though I have the specific page created for the targeted keyword. Why?

Some other page of my website is ranking on search result even though I have the specific page created for the targeted keyword. Why? example : I means I have created a page for mango, but when i ...
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2answers
53 views

Duplicate / Similar content across many articles

So I am building my website up, so far so good, only 2 categories and about 40 articles. Each category is different and several of the articles in each category are reviews. My question is this... I ...
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1answer
265 views

Google finding irrelevant keywords on my pages?

I have a dynamic site with thousands of pages (database driven). Every page has a log in link up in the header. Not so unusual. All of my pages have a title which is an H2 (I am changing it to H1 ...
0
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1answer
179 views

Is a category based directory recommended in URLs?

From an SEO point of view, which of the two options are recommended? www.example.com/cell-phones-reviews/samsung-galaxy/ or www.example.com/samsung-galaxy-review/ I guess the keyword string in this ...
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62 views

How to add near-synonymous keywords to a web page?

Say I'm selling software to calculate prime numbers. I'd like to have many similar keywords like "calculate" (prime numbers), "find", "discover", "create a list of", etc. since I expect people to ...