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2
votes
1answer
79 views

How do you track display impressions in Google Analytics on non Google networks?

Google Analytics has a Multi-Channel funnel analysis feature that we’d like to use to understand assisted conversions and how each channel has impacted on conversion beyond just last interaction ...
0
votes
0answers
45 views

Impressions for brand keywords is more compared to non-brand?

I have noticed for my campaign that in Webmaster the impression for brand keywords is more compared to that of non-brand keywords. Any specific reason for this? Because the local search volume for ...