Google Analytics is a free web analytics solution provided by Google, featuring several client-side APIs, as well as REST APIs for Data Export and for Management.

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3
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1answer
80 views

What are the implications of having two Google Analytics tracking codes on 1 site?

What are the implications of having two tracking codes on 1 site? Both codes will be right under neath one another e.g. <script type="text/javascript">// <![CDATA[ var _gaq = _gaq || []; ...
2
votes
2answers
30 views

How to debug wrong channel attribution in Google Analytics

I have a client with an online shop whose backend system show some 50000 transactions for the last year. Google Analytics show 48000 Transactions (all numbers are by way of example only) which is ...
3
votes
1answer
97 views

How do you track display impressions in Google Analytics on non Google networks?

Google Analytics has a Multi-Channel funnel analysis feature that we’d like to use to understand assisted conversions and how each channel has impacted on conversion beyond just last interaction ...
3
votes
1answer
48 views

Google Universal Analytics - Campaign ID

In the Google Universal Analytics doc, they show a parameter called Campaign ID. The problem is that there is no other information about the use and the interest of this parameter. Indeed, all other ...
1
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1answer
20 views

Methods to show audience specific content [closed]

I'm trying to find out what methods there are for showing specific content to my website visitors based on profiles, the criteria include: country, language, age, gender. It's reliable enough for me ...
3
votes
3answers
124 views

Duplicate transactions in Google Analytics caused by page refreshes

I'm using Universal Analytics on my order confirmation page: // Create the tracker ga('create', 'UA-XXXXX-Y'); // Fire off a pageview ga('send', 'pageview'); // Include the ecommerce plugin ...
2
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0answers
12 views

Include only one brand in the ecommerce reports for a single affiliate in Google Analytics

I am trying to create a view for a partner that is selling their products on our site. I assumed that filtering their brand name with "E-commerce Item Name" would result in the same report as ...
6
votes
1answer
2k views

Adding a calculated metric to a custom report in Google Analytics

Is there a way to display a calculated field in a custom report, for example I want to display the value of (event X / event Y) over time? (including average event value, total events, etc.)
2
votes
2answers
2k views

Where is benchmarking in Google Analytics?

I remember seeing benchmarking in Google Analytics in the past - in fact I opted in to it on several sites. However, I can't find any more. The Analytics blog shows it should be under the Visitors ...
1
vote
1answer
452 views

Using GA to track popular tags/categories in WordPress

I coordinate a few editorial content-driven websites that are built in WordPress. Most make heavy use of tags, categories and custom taxonomies. I'd love to track which tags/categories are most ...
1
vote
1answer
20 views

See individual Google Shopping products performances in Analytics

I'm running a Google Shopping for search campaign in Adwords. So the products are pulled in from my merchant center and displayed with a picture in the SERPs. In Google Analytics or Adwords I can not ...
3
votes
1answer
287 views

Google Analytics custom variables not working as expected?

I'm having some trouble to make GA Custom variables work on my website. After following all the tutorials, seeking documentation, debugging with Firebug, I cannont understand what is wrong with my ...
1
vote
1answer
95 views

Omniture Tracking Codes Showing Up in Google Analytics

I have a website uses Adobe Omniture for web analytics. We have some internal tools that automatically append Omniture tracking codes to links within specific modules. Within those modules we link ...
5
votes
1answer
471 views

Google Analytics cookie across SagePay checkout

We use SagePay's Server integration for our online payments. We use Google Analytics to track activity on our website and Google Ecommerce tracking to log transactions. In Google Analytics, under the ...
1
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0answers
56 views

Sum of completed and not completed doesn't add up correctly in the Google Analytics API

I have a simple funnel situation. The users start at /start/ . Some of them reach the result at /result/ and obviously some don't. So it seems logical to me that: users who went to the start page = ...
1
vote
2answers
94 views

Tracking user experience and behavior on a website using Google Analytics to display related products

How can I track a user action on my website? What I want to do is track when the user viewed product, and then display related products to the user. Would this be different between ga.js and ...
2
votes
2answers
34 views

How to track the source of a conversion using Google Analytics?

I'm generating leads from a number of sources, ultimately culminating in a variety of conversion options (call, form submit, and direct email), and I want to isolate the conversions which are coming ...
3
votes
1answer
183 views

Tracking affiliate referrals and sales with Google Analytics events

OK this is my situation. I did a lot of reading about GA events and I'm not still quite sure how I will be implementing this. I have a website that is accepting affiliates. I sell lots of genuine ...
1
vote
1answer
28 views

Compare mobile and desktop usage over time in Google Analytics

Is there any custom dashboard to compare mobile vs desktop traffic over a year time period? I want to know how much usage has moved to mobile devices from desktop month by month.
1
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0answers
20 views

Date/time option values for Ecommerce steps

I'd like to track "pickup date/time" as part of a checkout process in order to report on popular days/times. I'm currently looking at doing so via a "step option" as part of Enhanced Ecommerce, but ...
1
vote
1answer
40 views

Google Analytics not showing desktop visits

I've had a feeling that my site was getting less visits than usual, and when I looked at Google Analytics in real-time as well as by operating system and mobile devices, I noticed that every single ...
1
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0answers
15 views

Can Google Analytics label countries without data on the map?

Looking at audience-geo-location I can view a map of the world by nation. I can mouse over the shaded nations from which 'sessions' arose to obtain a count and the name of the nation. However, for the ...
1
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0answers
23 views

Use Google Analytics to figure out which events happen just before visitor exit

I am trying to track what a visitor does immediately prior to exiting our website. Specifically I have a number of events that are being logged and I would like to know which one, if any, happened ...
5
votes
2answers
3k views

Analytics for Single Page JavaScript Webapps (Google Analytics?)

Can Google Analytics be used for tracking user behavior in a single page web application? I have used Google Analytics for typical websites but haven't used it for these type of web apps. If not ...
1
vote
1answer
57 views

Why does PageSpeed differ in developer tools, website and Analytics

I just tried Google PageSpeed Analysis in the developer tools, Google Analytics and the website itself (https://developers.google.com/speed/pagespeed/insights). Now, in each of them I get differing ...
2
votes
1answer
251 views

Google Analytics content experiment vs. funnel visualization

I am running an experiment on one of the pages in my funnel (the "Choose shipping options" page). But the numbers on the different reports do not correspond. First, I am expecting the 70 entrances in ...
2
votes
1answer
102 views

Find visitors to multiple subdomains on single visit with Google Analytics

I'm working on a site that has quite the backlog of Google Analytics data for their site network. One of our big questions is whether people enter on one site and move to another (and if so, of ...
2
votes
2answers
48 views

Do AdWords conversions only track AdWords visitors?

I have set up an AdWords conversion and put the conversion tracking JS code on a test page. However, I don't see any conversions tracked when I visit it. Does the AdWords conversion tracking only ...
1
vote
1answer
51 views

Does Google Analytics search term exclusions work for (not provided)?

Having recently migrated to the Universal Analytics version of Google Analytics I now am able to use the Search Term Exclusions feature to divert organic branded search to the 'direct' channel instead ...
17
votes
3answers
6k views

Is traffic coming from URL shorteners treated as direct?

Traffic coming form shortened URLs like bit.ly, do they show up in Google Analytics as direct or do they keep their real referrer? Ex.: if someone types in a bit.ly link it counts as direct, but if ...
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vote
2answers
51 views

Google analytics and Adwords showing very different figures

In AdWords I have 1 advert running only. The landing page includes a querystring so I can track it. EG, www.mydomain.com/products?source=CPC I also use Google Analytics. For February I have approx ...
1
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1answer
33 views

Google Analytics: How to keep word after # in URL? ex: /brands#my-brandname

I'm having an issue where the Active Pages section only shows the path and not the term that appears after the # (ex: www.mysite.com/brands#my-brandname shows up as www.mysite.com/brands). Is there a ...
2
votes
2answers
65 views

I can't see the no Referral Exclusion List in Google Analytics

I'm trying to stop self referrals by adding my site to the Referral Exclusion list but I can't find it anywhere. I used this Google help document. Could this be because I have not upgraded to ...
5
votes
2answers
319 views

Does Google Analytics exclude Campaign traffic from Facebook in the Social reports?

For a while we have used campaign tags when putting posts on Facebook so that we can run campaign reports in Google analytics on those links. However it appears that traffic from those links are being ...
1
vote
3answers
92 views

How to make visits count on Google Analytics if someone visits my own JSFiddle on my website?

I'm a developer and I often write JSFiddles for example. I use Google Analytics on my personal website to monitor traffic. jsfiddle.net is not my own domain, but in a way, snippets I'm publishing on ...
2
votes
1answer
43 views

What should be considered when going from “old fashioned” Google Analytics to Tag Manager?

I already read a few questions on tag-manager such as "What is the difference between google tag manager and google analytics?" but haven't seen a question about going from a site already using Event ...
1
vote
1answer
112 views

Google Analytics Filters not removing traffic from other domain

We have a frustrating problem where someone copied our site code including our Google Analytics code. So we are getting stats logged from their site which is very frustrating. I have setup 4 Filters, ...
4
votes
1answer
110 views

Tracking eCommerce transactions geographically in Google Analytics Universal

I've done a complete overhaul of our site and had to move our eCommerce transaction posting from the typical JavaScript calls of ga.js on our front-end to direct purchase processing on our back-end, ...
1
vote
1answer
22 views

Google Analytics: Fraction of sessions in which a particular event occurred?

Suppose I have an event, say the "loading" category, that indicates when the users on my site are experiencing long load times. I want to study the fraction of sessions in which the event occurs: for ...
1
vote
1answer
56 views

Tracking source/medium across domain to subdomain

My website is hosted on a domain such as example.com, and website visitors progress from example.com to sub.example.com where we host surveys. At the moment, visitor data lists example.com as the main ...
3
votes
2answers
92 views

Tracking content from 3rd party widget using Google Analytics

I have a situation where I generate content (a widget which is composed of simple divs specifically) and serve them to 3rd party sites both synchronously & asynchronously. While serving those ...
1
vote
1answer
23 views

Huge difference in Google Analytics if I use segments or not

I am using Google Analytics for basic reporting and I stumble upon a very unclear result that I cant explain. I am viewing my pageviews using /Behaviour/SiteContent/All pages I started looking at all ...
1
vote
1answer
55 views

Google Analytics + Kickstarter

need a little help. We have a website where both non-www and www.domain.com forward to an ongoing Kickstarter campaign. Kickstarter has its own reporting tools, which shows the domains (and ...
1
vote
1answer
53 views

How to filter traffic coming to particular page from other page?

I've got page A linking to page B. There are also other pages linking to B. How can I see traffic that is coming to page B only from page A? I can somehow do it via Behavior flow: Behavior > ...
1
vote
1answer
34 views

Google Analytics filter with multiple conditions

I would like to exclude all traffic that has these three conditions: Mobile traffic, that was a direct hit(has no referrer), on uri: '/'. Is this possible in Google Analytics? In the filters section ...
2
votes
2answers
46 views

Why isn't Google Analytics data being recorded when the snippeted it between the `</head>` and `</body>` tags?

I am really confused with this one, I added the Google Analytics code in my page below the </head> or before </body> but the code is not being marked as connected inside the analytics ...
1
vote
1answer
29 views

Google Analytics Search Term Exclusions doesn't work?

I have a question concerning GA Search Term Exclusions. I excluded our brand search terms, but they still show up under "Acquisition" > "Channel" > "Organic Search". Any ideas why?
3
votes
2answers
22 views

Google Analytics report detailing major iOS versions

I need to create a report in GA, which shows the share of major iOS versions: 6, 7 and 8. It's quite easy to add the dimension for operating system version, but it has all the minor versions (21 ...
1
vote
1answer
23 views

Can I use Google Analytics for multiple versions of an application on different domains

We have a commercial web application which customers buy and host on different domains. I want to add google analytics tracking to all the instances of the application that will give me aggregate data ...
1
vote
1answer
33 views

Will I lose old Google Analytics data if I create a new account

I am looking to create a new account for a website for Google Analytics data. I will be taking over the analytics for a client, but want to be able to compare old historical data to the analytics. ...