Google Analytics is a free web analytics solution provided by Google, featuring several client-side APIs, as well as REST APIs for Data Export and for Management.

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How does Google Analytics define “new users”?

I've created custom report to track some params of new visitors from Google organic search. When I choose "landing page", the report returns pages like /orders/ or /order?id=xxxxx etc. The reality is ...
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7 views

ROI Web Analytics from a paper ad?

We live in a not real tech-savy town here, people have cellphones but don't appear to use social media much. In order to advertise we decided to put up flyers with pull tabs containing contact ...
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15 views

Number of users changes when applying segments in google analytics

I noticed something odd when using session based segments and looking at the number of users in google analytics. When only using the "All sessions" segment for the month of august I can see that ...
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7 views

Event tracking for Vimeo in Google Tag Manager

I've been banging my head against the wall trying to get this to work to no avail so thought I might see if anyone else has faced the same problem. I've been trying to setup event tracking to track ...
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13 views

Google Analytics: Avoiding Dupe E-Commerce Transactions in Multiple Visits to Thank-You

I'm trying to set up e-commerce tracking by adding addTransaction and addItem snippets to the thank-you page. The app design allows registered users to access the thank you page after their purchase ...
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11 views

Cross domain auto linking with forms doesn't work

we have an e-shop with 3rd party shopping cart integrated. We'd like to keep original referral for conversion that happens on 3rd party cart domain. GA code in e-shop: <script ...
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2answers
17 views

Does loading Google Analytics from external .js file can prevent Spam referrer bots?

I was thinking of loading Google Analytics from external file. My question is can it prevent Spam referrer bots? I was tired of adding new spam bots from Analytics filters or these bots programmed to ...
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24 views

How to remove Analytics' DoubleClick (for demographic data)?

Over a week ago I enabled demographic reports in Google Analytics. A day later, I changed my mind and disabled this feature in my Analytics property. However, analytics.js today still makes two ...
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22 views

Javascript in Facebooks in app browser

I am having issues tracking page views on a single page application using Google Tag Manager and events placed in a Javascript file. The main culprit is Facebook which I am losing about 2/3rds of my ...
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29 views

Event Tracking in Universal Analytics

I'm using Universal Analytics tracking code and would like to start tracking click events for one of the buttons. I added the ga('send'...) on click event via jQuery. Do I need to make any changes to ...
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23 views

Checking Google Analytics ECommerce - Abandoned Cart

I'm testing a Drupal site where Google Analytics ECommerce should register if someone abandons their cart. However I've been unable to test if it's working, as I can't figure out where that would ...
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27 views

Huge Increase in Direct Traffic from Mozilla Compatible Agent - How Do I Filter Out from Analytics?

Image 1 Image 2 The above screenshots represent a massive flux in direct traffic coming to my website from 'Mozilla Compatible Agent' and its listing Amazon.com as a source as well. Since ...
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26 views

Where do google tag manager triggers display in google analytics

I have set up a trigger in tag manager. See below. It is my intention to log all outbound links. When i then log into my google analytic account i can't locate this data. Where would it be display. ...
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13 views

eCommerce Conversions Over Attributed to Direct Traffic

In Google Analytics, I have about 32% of all transactions attributed to Direct traffic. However, direct traffic only drives about 15% of visits. Even more puzzling, the ecommerce platform's own ...
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29 views

Exclude URL from contributing pageviews to Google Analytic's reports

I want a specific URL to not contribute pageviews Google Analytics default reports, but I don't want to use a filter because as I understand it, once I filter out the data, It's lost forever and I ...
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1answer
11 views

How do I properly set up Google Analytics to track conversions that start on my landing pages on a subdomain to the checkout page?

This is the current set up: I have a landing page hosted on a subdomain dedicated to landing pages (ex. lp.mysite.com/product-01 and lp.mysite.com/product-02). Each landing page has a Buy Now ...
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10 views

Not able to track IP of Spammer [duplicate]

My Website has been today attacked by some spammer, when I check my webmaster analytics I see average 500 visits/hour on a particular page from the same visitor, ironically the source of this guy is ...
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8answers
168 views

Is it necessary to share access to Google Search Console and Google Analytics with an SEO agency?

We have hired a company to do our SEO. They've done their onpage work and starting to do link building. They are now asking for access to Search Console and Analytics. Background The SEO company ...
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23 views

How do you filter out traffic from your own IP address in Google Analytics when using IP Anonymization?

I'm using Universal Analytics via Googe Tag Manager. I want to filter out my own IP in a view. Since I'm using IP address anonymization, I'm filtering both my full and my IP ending with 0. (e.g. ...
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29 views

Why can't I get event tracking to work with Google Analytics

I have Google Analytics working and can see everything happen in realtime. I can't however get the events to fire when people click on the apps to download them. (they actually go to a email signup ...
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14 views

Track conversions from session with event in Google Analytics

We have set up a popup on our site designed to funnel users towards a landing page but we want to track the conversion volume and conversion rate of users shown this popup. We have set up events for ...
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1answer
7 views

Cross-referencing location to AdWords on Google Analytics

I'm fairly new to Google Analytics and one of my clients is concerned that he's paying for AdWords domestically but paying out to international customers, which he can't service. This raised the ...
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42 views

Right method for filtering bots on Google Analytics

More often than not, when I check the traffic source on my google analytics page, I find some malicious referrals to my website. Some examples: site4.free-floating-buttons.com / referral ...
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31 views

What does it show on Google Analytics data, if someone visits my website from Facebook app?

As per my Google Analytics data, Maximum people on my website happen to come from: m.facebook.com / referral Are these people coming to the website from Facebook iOS/Android app or m.facebook.com ...
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28 views

How to specify the OS when using the Google Analytics Measurement Protocol

I'm trying to use the GA measurement protocol to track usage of my app, however there doesn't seem to be a hit you can send in order to specify the OS. I'm therefore assuming (though it's not clear) ...
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23 views

How can I get traffic stats for a spreadsheet of URLs?

We are currently trying to look at the traffic to a certain category of pages on our site. The pages number into the 1000s so a manual lookup is not an option. We have managed to get the pages into a ...
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27 views

Using Google Analytics how can I track different audience segments viewing the same page?

I'm looking for some general advice. The site I'm currently working on is full of duplicate content that's about to be deduplicated. But it was built that way to track different audiences visiting the ...
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34 views

If I already have server logs & Google Webmaster Tools, do I still need Analytics?

I have a website where I have access to full server logs, which we download and analyze, and I've also set up a Google Webmaster Tools account, where I can check search results, referrals, site design ...
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2answers
34 views

Block spam from Google Analytics Measurement Protocol for Mobile Application

I'm not sure if this is quite the right place to post this, but it seemed the most appropriate! I'm using Google Analytics to track metrics from a mobile app using the Measurement Protocol, however ...
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24 views

Google Analytics report by section of the website

In Google Analytics is it possible to report unique pageviews by section or area of the website, where a section or area may contain one or more known pages? For example: An example might be to show ...
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6 views

How to share dashboards among Google Analytics properties in the same account?

I created a custom report for one of my properties. I would have expected this dashboard appears for my other properties in the same account, but this dashboard does not appear for my other ...
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13 views

Google Analytics reports different Total Events when changing precision setting

I'm generating a report by Country Code, it reports 275k Total Events and 2.2M Total Events. Changing to "Higher Precision" reports 535k Total Events and 2.2M Total Events. Seriously... both are ...
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8 views

Google Analytics: Connect AdWords Keyword with Event

I have set up a Google AdWords campaign with various keywords. In order to evaluate the effectivity of each keyword, I want to track each keyword against an event I have set up. The event fires when a ...
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20 views

Add Google Analytics to site hosted on Adobe Business Catalyst?

I inherited an Adobe BC site. I've poked around the admin interface but am failing to figure out how I should add Google's analystic scripts to the site. I gather that BC sites are rendered, so I'm ...
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8 views

Google Analytics track page view code not working [closed]

I have updated the website with the new code added. I do not know if there is something wrong with my code. onclick=" _gaq.push(['_trackPageview', '/downloads/library/brochures.pdf']);"
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1answer
25 views

Google Analytics - Different “Total Events” value when clicking the event category

I am using GA event tracking. On the main "top events" screen I see that there were ~250k events for that category. BUT When I click on the event category, the Total Events value changes to nearly ...
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26 views

In Google Analytics report for event tracking, what is the right number of events sent?

I'm using Google Analytics event tracking to count the number of unique users that did some action on my site. A flag on localStorage is used to determine who is new and who is returning. I am aware ...
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1answer
17 views

On Google Analytics, is it possible to trace the behavior path of a conversion back to the landing page?

On Google Analytics, I am looking to see the exact path that a user took up until the point that a goal conversion was made. Currently, I can see the last three steps via Reverse Goal Path, but I ...
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1answer
68 views

What's the difference between Returning Visitors and Multisession?

I used both predefined segments on GA but they are different. Isn't a returning visitor automatically a multisession user (and vice versa)? In this case, Returning are 38% of all traffic and ...
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33 views

Google Webmaster tools - problem after switch to https

A client has been providing his website with http and https for a few years now and decided to switch to https-only a few months ago. We've started with the usual of changing the internal page links ...
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8 views

Why does the data in a custom report differ from the built-in ones?

When viewing the page views associated with a custom dimension ("Agency") in two different ways, I see different page view data. I have increased the precision to "Highest" in both cases. Why do I see ...
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6 views

Why do I see pageviews for a custom dimension on a given day, but no sessions?

My users have an "Organization" field in their profile that gets captured as a custom dimension in Google Analytics so that I can segment my audience by organization. How is it possible that on a ...
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24 views

Huge discrepancies in analytics/traffic data between GAnalytics and BItly?

Forgive me if this isn't the right place for this question; new here and new to web analytics in general. I'm trying to use Google Analytics to get some insight on what's working and what's not in ...
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1answer
44 views

Google Analytics - Sales Performance transaction reversal

This is an extreme problem for our marketing department. While testing a new feature on our store, someone put in a test order for $7,520,000 which has completely skewed our ability to use Google ...
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1answer
103 views

Google Analytics Exclusion on IPv4 and IPv6

I am trying to filter out "my own" aka "internal" traffic as a new View in Google Analytics. I was able to filter out my own traffic by excluding my IPv6 address, but not by excluding by public IPv4 ...
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1answer
23 views

Track a buyers path Google Analytics

is there anyway within Google Analytics to track a buyers path to purchase. For example, for each transaction can the pages be tracked prior to the final purchase (e.g. organic search > homepage > ...
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1answer
17 views

Analytics ignoring advertising features setting

I've been having trouble with my Demographics reports in my Google Analytics account that I administer. After I log in, I expand the Audience tab, then Demographics, and then select Age. There is a ...
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29 views

Google analytics giving false statistics for localhost

I'm currently developing an ASP.NET MVC site and I'm using Google Universal Analytics to test how to use that. Essentially every page has code that simply calls the Google Analytics JS function and ...
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18 views

Advanced segments in Google Analytics showing exact same pageview count for lots of pages

I’ve run into an issue in which I use advanced segments to pull out every session (not page, but session) that includes page X. I want all activity that is tied to the sessions that have one or more ...
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2answers
25 views

Which Google Account set up the Analytics?

i have a few different web sites w/ Analytics loaded on. One site is not showing up in my analytics reports because i think it was set up by someone else working for me at the time. I know the ...