AdWords is Google's pay-per-click (PPC) contextual advertising advertising network, offering cost-per-click (CPC), cost-per-thousand (CPM) advertising, and site-targeted advertising for text, banner, and rich-media ads.

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Adwords traffic showing up in Analytics as organic traffic, not paid?

I've got Adsense ads running driving PPC traffic to my site. When I go into Google Analytics under the tab Traffic Sources > Search > Organic, I get all the search terms people have come through for. ...
10
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2answers
5k views

Managing multiple Adwords accounts from one Google account

I have a Gmail account linked to numerous Analytics accounts, and a couple of Adwords accounts - that is, I can track stats from a dozen or so sites, and have administration rights for a couple of ...
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2answers
115 views

How to determine the amount to spend per phrase on Adwords research?

My company would like to start a PPC advertising campaign. Whilst I understand the concept and how to set everything up from a technical point of view, this is something I've never done before. ...
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3answers
248 views

What to do if Google Adwords keyword tool suggests “no searches”

I believe I have a great idea, and want to test the market before I create a site for it. However, I'm having some difficulty with Google AdWords - I'm a total beginner with SEO/SEM. When I plug in ...
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1answer
464 views

Any advantage to the script version of Google Adwords' conversion tracking code?

Google Adword has an HTML snippet to track conversions: <script type="text/javascript"> /* <![CDATA[ */ var google_conversion_id = 12345; var google_conversion_language = "en"; var ...
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540 views

Convert Adsense earnings into Adwords

Does anybody know how to convert Adsense earnings into Adwords? Basically, with placing Adsense banners on website, webmaster collects some "potential", or lets say - "active", but its automatically ...
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2answers
82 views

If I want to start an adwords campaign which should I setup first?

It seems to me that there are four topics within this vein: Website SEO Google Tools for Webmasters Google Adwords Google Analytics From what I read in Google Adwords: A Brave New World it sounded ...
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3answers
1k views

Analytics - how to tell where converted traffic came from?

I must be missing something obvious. I have Analytics set up with conversion tracking (goals), and I had 4 customers complete the goals yesterday. I'm trying to find out where those 4 customers came ...
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2answers
114 views

Which keywords to choose for SEO?

I have recently started a site. it's not even 5 months old. The site's major content is images. When naming the images, I am using google's adword tool. I am able to see keywords with most and least ...
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3answers
155 views

Adwords: Is there a drawback to setting a really high max CPC to learn what works faster?

I'm toying with increasing my max CPC really high on all my keywords so ensure my ad gets shown in the top spot on page one in order to draw more clicks. I think this will be a good way to quickly ...
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1answer
35 views

In Analytics, can I see page view stats broken down by AdWord ad-network websites?

In AdWords, under 'Campaigns->Networks' tab I can see which sites on the Ad-Network generated clicks. I've got auto-tagging enabled. I want to find a report in Analytics that breaks down each of ...
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6answers
156 views

Google analytics/adwords account and leaking of private data

I am frequently asked to log into clients google analytics and adwords accounts. If I forget to log out before visiting other google properties (google search, youtube etc), this leaves tracks of my ...
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175 views

Display only visits referred from a Google Adwords campain

I want to only display visits to my site which were sent by my Google Adwords campain preferably in the Visitors overview page. I've tried filtering with 'Advanced Segments' but when I select "Paid ...
2
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1answer
74 views

Can Adwords be cancelled by Google because of improper IE6 site rendering

A client just got a notice from Google saying that their Adwords campaign has been put on hold because the site is: Improperly rendering or Under construction or Needs a special program to run Now ...
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2answers
242 views

Update Google Adwords/Analytics goal path and conversion values outside of client's browser

I guess my question is sort of a two parter... Is it possible to capture a Google Analytics visitors id? (not their traditional Google account id) I'm assuming the Google Analytics script gives ...
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2answers
866 views

Analytics and AdWords setup for agency

How would you recommend to setup Google Analytics and (or) AdWords for an marketing agency managing multiple websites, assuming that: I need access to all of the sites I'd like to manage all of the ...
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3answers
1k views

Google Adwords and MCC account issue

I have a Google account for ages and I used it for Adwords. But Now I have to logout and log back in with a different account for another Adwords campaign group so my personal account has a canceled ...
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1answer
85 views

jwplayer: fire google adword or analytic conversion?

how would you track someone playing a flash video on your website using google adwords/analytics conversion? The purpose is to be notified when a visitor views the flash video, and when the visitor ...
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108 views

Is there any Google Adsense revenue if a visitor rolls over (hovers) on an ad unit?

I have noticed an increase in interactive flash animations especilly on 300px wide adsense ads. Many of them ask the visitor to rollover to either reveal what the ad is about, show a clip, etc. So I ...
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1answer
57 views

Is there any way to determine who placed an AdWords ad?

I was in the process of discussing with a client using adwords for their next step of promotion and no-one at the company was aware of the system, and certainly hadn't created any adwords campaigns, ...
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2answers
1k views

How does Google's Traffic Estimator calculate the “Estimated Avg. CPC”?

I use Google's Traffic Estimator to calculate the Estimated Average Cost Per Click. I use the following filters: Locations: Australia Languages: English and the following phrase air conditioner ...
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2answers
96 views

Monitor offline adwords conversions

I'm trying to evaluate the usefulness of Google Adwords for a friend's site. I'm trying to count the number of sales per month, and see how many have found her page because of the Adwords campaign. ...
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188 views

Google Adwords for Unicode Site

We are running an eLearning site. The site is on unicode font (Sinhala language). We are planning to put Google Adwords image/banner ad to promote our site. One of my friends said that we cannot put ...
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1k views

Basic tracking of conversion from Adwords using referrer, is it possible? (both Ads in SERP and in Content Network)

Reading in AdWords Help it seems the only way to track clicks to my site from AdWords is to use the Google code snippet. If I don't want to use such snippet, and simply track the referrer, can we say ...
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2answers
2k views

Javascript - Detect if user is coming from a Google Adwords ad

Is it possible to detect if my visitors are coming to my website via a Google Adwords Ad? It would like to change the telephone number for those users only, that way I can measure the success of my ...
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48 views

On an e-commerce site, how do you attribute a sale to PPC if a visitor comes from PPC but then returns to buy through another medium?

Can we use cookies and if so how do we install this? What software could track this kind of conversion scenario?
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411 views

Softonic displaying Google Ads for my software in Google search

I'm not sure if this is the right place to ask this question but not sure where else to ask.. I was doing a Google search to check the results of my Software's name which I sell on my website. I ...
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1answer
56 views

The fastest way to get to Google paid ads

Here's my question, it happened that we need to promote a website asap. it is a low competition local keyword. We want to be able to put it on paid ads (the coloured rectangle #1 in this image) ...
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1answer
1k views

Spammers or Spam bots clicking Adwords ads?

One of my sites has a very high bounce rate from Google Adwords, especially over the last couple of days. Of course, it could just be that people are not finding the site relevant. But I'm wondering ...
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2answers
145 views

Tracking AdWord ads with different text in Google Analytics

I'm trying to see how the text in my Google AdWords ads affects my metrics in Analytics. I have auto-linking enabled, so I figured I would be able to automatically see this in Analytics. ...
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1answer
74 views

Are there any further steps that can be taken to improve the quality of AdWords traffic?

Like all PPC engines, the traffic available from AdWords suffers from click fraud, low quality partner networks and aggressive competition. These factors can often mean you pay for clicks you don't ...
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45 views

Adwords: is it possible to automatically copy changes in one campaign to other campaigns?

Is it possible to have identical campaigns except for one thing, and whenever changes are made to one campaign, the same changes are automatically made to others? I want to have identical campaigns ...
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1answer
186 views

In Adwords is it possible show ads during particular times for multiple time zones

Is it possible to have a campaign covering lots of countries / lots of different time zones, and to have ads showing only during particular times of day as per those time zones -- for example between ...
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268 views

Run a Google Adwords campaign during particular times for multiple time zones

Is it possible to have a Google Adwords campaign covering lots of countries and lots of different time zones, and to have ads showing only during particular times of day as per those time zones? For ...
4
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1answer
108 views

AdWords: how to optimize for only one or two conversion types?

I've checked: "Use my conversion tracking data and bids to optimize for conversions". I have 3 conversion types, but one of these is not relevant in terms of the optimization. How do I get AdWords ...
4
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2answers
481 views

Does Google AdWords care about duplicate content?

Our site offers several families of products, all of which have a common set of configurations. For simplicity's sake, we'll say we offer products A, B and C, each with configurations 1, 2 and 3 ...
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2answers
2k views

I can see traffic coming from google ads, even though I don't have any google ads running, how is that possible?

I can see "googleads.g.doubleclick.net/pagead/ads...." as a referrer on my website. However I am not running any google ads. So how am I getting the traffic? Here's the complete URL ...
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2answers
2k views

Google Adwords - Conversion lag time

In google adwords I notice that there is a delay of at least two days before conversions are reported, but the rest of the data (clicks, cost, ctr, etc) shows up almost real-time. Is there any ...
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1answer
81 views

Can Adwords Advertisers see which Adsense Publishers send them traffic?

I have a blog with adsense on it. An advertisement I see a lot from my adsense is a Telus phone banner. If people click this Telus banner ad and go to Telus website, will Telus be able to see where ...
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1answer
118 views

I just accepted a “come back to us” type offer $100 Adwords Credit - Now 80% of my Adsense Ads are for Google Adwords

I don't know if this is related, and I haven't been able to find any information on it anywhere. I just accepted a $100 Adwords credit offer from Google. Shortly after I did that, roughly 80% of the ...
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3answers
132 views

Bing vs google advertising

is it worth while to advertise using Bing's adcenter if I already have google's adwords?
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1answer
75 views

Adwords search engine marketing (SEM) question

I have to promote this site, http://www.bulldozer-mobile.com. My site is for phone 7 application and I've just develop an application "fart and burp" for phone 7. So according to my guide I have use ...
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1answer
265 views

Getting IP/WHOIS information from users clicking ads in Google AdWords?

I am running a Google AdWords campaign and am wondering if I can get any information from the people who click my ads? I already collect statistics on the website, but I get no referer information ...
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2answers
128 views

the zen of adwords

I'm a hardcore developer gone freelance and I'm getting more and more requests for adwords from my clients. I've just started to read up on it, and of course I'm starting with wikipedia and have moved ...
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2answers
100 views

Ok to target product names in adwords?

If I have widget company called "Widget Designer" and I have a direct competitor who has "Widgitator Version 5", am I allowed to target a campaign using the literal keywords "Widgitator"? Is this OK? ...
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3answers
321 views

What is a good click through rate (CTR)

I'm new to adwords and I'm trying to figure out what a good click through rate on my ads would be. Does anyone have any guidelines?
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178 views

Google adwords API - credit card safety question

Google is asking me to fax credit card xerox in order to activate adwords API in MCC. 1) Are there alternatives to this - is there a 3rd party provider who will give me this service without me ...
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1answer
265 views

How to Figure AdSense PPC with AdWords CPC of $0.05

Often when I am using the Adwords Keyword tool I find keywords with a CPC of $0.05... I mean VERY often. Is this like base level when it comes to PPC or is this a possible error? For example, with a ...
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2answers
2k views

How can I prevent invalid clicks on my AdWords campaigns?

I was wondering if there is anyway you can block or exclude people from submitting multiple fake ip's online . For example I have a google pay-per-click campaign set up on adwords. I downloaded a ...
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1answer
151 views

My Google image ad is consistently receiving 0 impressions

I set up my first Google image ad two days ago. It was approved almost immediately, but I have seen 0 impressions and 0 clicks since then. I tried setting my CPC to $4, which I figured should be high ...