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2
votes
1answer
588 views

Demographics and interests reports in Google universal analytics

I have an issue with Google Analytics, can't seem to find a guide how to activate Demographics and Interests reports. I am using the new version of analytics (Universal Analytics) and the script code ...
1
vote
2answers
122 views

How does comScore determine gender?

I am curious how comscore determines gender, and would love to see some official documentation or information regarding this if possible.
0
votes
2answers
154 views

Find demographic of keywords

I am using google keyword tool to make some research about "penang Island". There is any way to find out how people uses those keywords when there is a search? Something like which is their country or ...
3
votes
4answers
2k views

Is it correct to just keep gender as male/female?

When designing a form that asks for a person's gender, should I take any special consideration for hermaphrodites or trans-gendered persons, or is M/F good enough? Is defaulting the gender offensive ...
10
votes
2answers
719 views

How Many Google +1's Does a Website need in order for Google WebMaster's Tools to Show Characteristics?

I have added the Google +1 Button to my website and discovered the new Social Activity section in Google WebMaster's Tools. Apparently, one of the interesting things you can learn about your audience ...