A best practice is a method or technique that has consistently shown results superior to those achieved by other means.

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82
votes
10answers
2k views

URLs: Should I use hyphens, underscores or plus symbols?

Which is better for search engines? example.com/my_cool_page.html example.com/my-cool-page.html example.com/my+cool+page.html
9
votes
4answers
614 views

What is good URI design?

How should a good URI be designed? What are the factors to consider? What are the pros and cons of the variants? Factors that makes up a good URI Stability over time Short Give the user an idea ...
9
votes
3answers
249 views

Local SEO Strategies

What are your strategies for local SEO? For example, if you had a web design company in Lincoln, Nebraska, what would you do for your website from an SEO perspective?
8
votes
8answers
5k views

Why not AJAX'ify entire websites?

Is there any solid reasoning as to why sites shouldn't be developed with ajax functionality that loads major parts of each part (assuming there are elements like the header, navigation etc that remain ...
8
votes
5answers
228 views

Is it good to buy multiple domains for competitive reasons?

I am attempting to convince the higher ups at my company that spending $55 to renew one domain for a year is bad when they end up having 3-4 domains names for one website. They're reasoning for ...
6
votes
3answers
298 views

how far do you go with creating subfolders for content?

When you create a site (small, static content) how far do you go with folder detail? Do you have a /images folder in the site root, or /content/images or /images/site, /images/public? I'm one of ...
6
votes
3answers
4k views

HTTPS best practices for SEO and usability

Consider a page, http://example.com, which can be viewed both publicly and when a user authenticates. Now suppose you enable HTTPS for every page when a user logs into your website, but only when they ...
6
votes
3answers
3k views

What is the best way to redirect my naked domain?

I have example.com, which points to web server using A records, I want to redirect all traffic from www.example.com to example.com. As far as i know these are methods, 301 HTML redirect from www to ...
6
votes
3answers
505 views

How often should a website's disaster recovery plan be tested?

We all take backups hoping to never use them, but of course some day we are going to. I was wondering if there has been any best practice guide written about how often a disaster recovery plan should ...
5
votes
2answers
177 views

Multiple top level domains - should I redirect/rewrite or leave them?

I have a website which has many top level domains e.g. mywebsite.com mywebsite.org mywebsite.co.uk mywebsite.org.uk The website is advertised as mywebsite.org.uk. But I expect lots of people will ...
5
votes
3answers
215 views

Pros and cons of creating a print friendly page to remove the use of pdfs?

the company I work for has a one page invoice that uses the library tcpdf. they wanted to do some design changes that I found are just incredibly difficult for setting up in .pdf format. Using ...
5
votes
2answers
4k views

Friendly URLs: is there a max length for search engines?

People from stackoverflow have been working closely with google team to help them make the panda algorithm more efficient, so I guess they've learned a lot from the google team. Thus they may have ...
5
votes
3answers
7k views

What is the optimal folder structure for a web directory?

I've been doing web development for years, and I've always done a web structure similar to this: public_html/login.php public_html/css/login.css public_html/js/login.js public_html/img/logo.png ...
5
votes
1answer
152 views

Will “jailing” a single page inside an iframe using a JavaScript redirect be considered as cloaking?

Background I have a website that uses iframes to display content. If the URL to a content is called directly by the user it should be "jailed" into the main page. The main page provides a header and a ...
4
votes
3answers
405 views

What is the general practice for country TLD subdomains

I'm trying to launch a website application that will focus on cities around the world, whereby TLD for each countries will be used. For example: www.website.de - Germany www.website.cn - China ...
4
votes
4answers
1k views

Nameservers and DNS - Appropriate Steps to Move to A VPS?

I bought a VPS and I am trying to transfer my domain over to the new server, I took two steps so far, but I don't think I did it quite right as its been 24 hours and most all DNS check sites still ...
4
votes
3answers
282 views

Strategy for hosting 700+ domains names, each with a static HTML site

I have a portfolio of more than 700 domain names, and ideally I'd like to put up a single-page HTML/CSS/JavaScript webpage for each domain. Is there a system/strategy/workflow that will allow me to: ...
3
votes
4answers
5k views

What is the best way to exclude bots from view counts?

My website is counting visitor views on certain pages. I noticed that Google and other Bots are "clicking" to my site like crazy and some of the pages get unrealistic view counts (compared to those ...
3
votes
3answers
172 views

Is it correct to have domains with more than 3 levels?

I've been arguing for some time about this topic, now I'd like the opinion of professionals. My point is that a domain should be made of 2 or 3 levels at most, like: mysite.com blog.mysite.com ...
3
votes
2answers
317 views

rel=“nofollow” SEO impact

I saw a technique used where there was a block with three parts: 1. Image (wrapped in an anchor tag) 2. Heading (anchor tag with heading text) 3. Paragraph (regular p tag with synopsis content) e.g. ...
3
votes
2answers
189 views

Rendering IPA characters like 'ŋ' correctly

(I hope this isn't too dumb a question) When I go to this Wikipedia article: http://en.wikipedia.org/wiki/International_Phonetic_Alphabet These 'special' phoenetic characters, such as 'ŋ' render ...
3
votes
2answers
117 views

How to phrase the from field in system generated emails my site sends?

I have a community site that sends emails after certain actions like 1) When someone makes a comment 2) When someone does something called "suggest solution" 3) When someone makes a comment in the ...
3
votes
3answers
413 views

Why do some bad websites rank well?

Consider the following scenario: you are pitching SEO/Website Optimisation to a prospective client and you explain to them the importance of great copy and content, how acquiring links (ethically) can ...
3
votes
3answers
111 views

Convenient practice for where to place images?

A lot of developers place all image files inside a central directory, for example: /i/img/ /images/ /img/ Isn't it better (e.g. content architecture, on-page SEO, code maintainability, filename ...
3
votes
2answers
512 views

Loading another domain's content in a modal iframe - acceptable?

Is it okay to load another page in an iframe in a modal pop-up window - in terms of legal and ethical standards around displaying 3rd party content? I remember a few years ago there was controversy ...
3
votes
2answers
158 views

Where to store project resource files?

You are working on a website for a client. He (the client) sends you a bunch of MS Word documents with text that you have to use in the website. Where do you store them? My approach would be to ...
3
votes
1answer
211 views

SEO & Multilingual: would be this a good practise?

I am currently making a bilingual website and I'd like to get nice SEO results of course. Here's my idea: The internal links would be composed of the "www" subdomain so that people can share links ...
3
votes
1answer
63 views

Podcast Best Practices - Page Development & Monetization Considerations [closed]

Our current podcast page has show notes and a link to download an mp3 of our podcast. We were advised to add an audio player to stream the file live from our website. The thought being this would ...
2
votes
4answers
199 views

Where can I find resources for best coding practices in web development?

You'd figure that this would be an easy topic to google, but unfortunately I've been looking for a couple weeks and have yet to find really anything that I'm looking for. The problems I'm running ...
2
votes
5answers
355 views

URLs - Hyphens or keywords?

Let's say I have an online database. The domain names somethingdatabase.* are taken. seomoz says that Hyphens detract from credibility and can act as a spam indicator and also says that ...
2
votes
2answers
148 views

Should the Home Menu Button Display a Submenu?

Is it best practices to display/not display a dropdown menu for the Home button in menu navigation?
2
votes
1answer
66 views

Canonicalising to less linked URLs

I have a question about how to use canonical urls on an ecommerce site with a complex category structure. I have many products and they each sit in multiple categories. Each product can be accessed ...
2
votes
2answers
195 views

Any suggestions for a change detection system?

As a webdesigner/webmaster I'm taking care of various websites. Recently one client's website got "hacked". It turned out that at their office one computer got infected by a trojan, that spied the ftp ...
2
votes
1answer
70 views

SEO: ABBR and My Full Phrase (MFP)

In my company websites, we often have the situation at the start of a page where we introduce a [usually technical] phrase, followed by the acronym that it is often know as: My Special Widgets ...
2
votes
1answer
494 views

Meta keywords single words or phrase?

It is acceptable or recommended to only use 1 keyword per delimiter? Or can we use a phrase? For example: car, Audi, Ferrari, Lamborgini vs Audi Car, Ferrari Car, Lamborgini Car What is ...
2
votes
1answer
2k views

What is the best email address for a personal website with my name as the .com domain name? [closed]

I convinced one of my creative friends to finally purchase his own name as a domain name and start a portfolio. It has been years coming, but mission finally accomplished. Now I am helping him build ...
2
votes
2answers
220 views

Print friendly version best practice

I am currently recoding a website from tables to modern html/css and have several 100 pages to go over. The problem is, each page has its own print version in another file, also with tables. Would ...
2
votes
2answers
115 views

Automatic HTML clean up

What are some of the most popular tools for automatically cleaning up HTML code to its cleanest and most best practices rendition? The only one I know is the venerable HTMLtidy. Please see this for ...
2
votes
1answer
114 views

Meta Keywords Optimization Best Way to Proceed?

I am on a wallpapers blog project... When i generate leech pages I put in the tags about that image in meta information... But i also need to tell that these are wallpapers... So what is the best way ...
2
votes
1answer
438 views

Filtering your offices IPs from Google Analytics when each has a dynamic IP?

I found the documentation for filtering IPs from Google Analytics, but the address of the several locations of our company all have dynamic IP addresses that change every 30 days from what I'm told. ...
2
votes
2answers
137 views

When linking pages, does google give higher value to href=“http://www.mydomain.com” than href=“/”?

When linking pages does Google give higher value to: <a href="http://www.mydomain.com"> </a> Vs. <a href="/"> </a>? I am wondering because I have heard that (for SEO) it ...
2
votes
1answer
69 views

Hosting several HTTP servers on single domain name

Several people have got a single domain name server.company.com server, where they are now supposed to host their infrastructure or temporal projects, written in different ways even in different ...
2
votes
1answer
68 views

Best practice: Should I note Gravatar is used on the website?

I am going to implement a comment system on a website and I'm going to implement Gravatar as user's avatars. Since the form for posting comments doesn't have a field for uploading an image, nor does ...
1
vote
3answers
90 views

Purchasing traffic effects on SEO

I've recently found some websites which provide a specific number of visits by paying. I'm curious if this is a (very) bad practice for search engines (like Google).
1
vote
3answers
166 views

Should forum signatures be statically stored with the post?

I have seen forums do this both ways in the past, but I thought it might warrant a wider discussion. My question is, when a user posts in a forum which supports signatures, should that signature be ...
1
vote
2answers
80 views

Is it acceptable to contact a potential customer who has accessed your site, using their IP?

We run ad campaigns to attract potential customers to our website. Sometimes customers click, but don't make contact. Is it acceptable to reach out to these customers, based on the public info ...
1
vote
4answers
211 views

Recommended Site Redundancy Options

I am developing a site for a client who is emphasizing "no downtime allowed". Now even cloud hosting doesn't provide a 100% up-time promise, so I've been thinking about mirrored hosting, where if ...
1
vote
3answers
266 views

HTML5 article tag application for the iPad/iPhone

I've used article tags on websites. My understanding and practice is to use the article tag for publication content. I always use HTML/HTML5 tags as their intended purposes and not at will. Recently, ...
1
vote
2answers
122 views

how to handle foreign content on a blog (double content)

I'm quitely new to SEO and I don't know how to handle foreign content on a blog. I am writing content for two different blogs. The subjects of these blogs intersect partially, so there are sometimes ...
1
vote
1answer
791 views

What is best practice for securing access to GMail for an enterprise?

Is there any way to restrict access to Gmail accounts from certain IP/MAC addresses ? For instance, can I setup Google Apps so that my users can access their GMail account from within the corporate ...