A best practice is a method or technique that has consistently shown results superior to those achieved by other means.

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10
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3answers
253 views

Local SEO Strategies

What are your strategies for local SEO? For example, if you had a web design company in Lincoln, Nebraska, what would you do for your website from an SEO perspective?
83
votes
10answers
2k views

URLs: Should I use hyphens, underscores or plus symbols?

Which is better for search engines? example.com/my_cool_page.html example.com/my-cool-page.html example.com/my+cool+page.html
10
votes
4answers
618 views

What is good URI design?

How should a good URI be designed? What are the factors to consider? What are the pros and cons of the variants? Factors that makes up a good URI Stability over time Short Give the user an idea ...
6
votes
3answers
3k views

What is the best way to redirect my naked domain?

I have example.com, which points to web server using A records, I want to redirect all traffic from www.example.com to example.com. As far as i know these are methods, 301 HTML redirect from www to ...
3
votes
2answers
541 views

Loading another domain's content in a modal iframe - acceptable?

Is it okay to load another page in an iframe in a modal pop-up window - in terms of legal and ethical standards around displaying 3rd party content? I remember a few years ago there was controversy ...
6
votes
3answers
4k views

HTTPS best practices for SEO and usability

Consider a page, http://example.com, which can be viewed both publicly and when a user authenticates. Now suppose you enable HTTPS for every page when a user logs into your website, but only when they ...
3
votes
3answers
415 views

Why do some bad websites rank well?

Consider the following scenario: you are pitching SEO/Website Optimisation to a prospective client and you explain to them the importance of great copy and content, how acquiring links (ethically) can ...
2
votes
1answer
74 views

SEO: ABBR and My Full Phrase (MFP)

In my company websites, we often have the situation at the start of a page where we introduce a [usually technical] phrase, followed by the acronym that it is often know as: My Special Widgets ...
2
votes
1answer
523 views

Meta keywords single words or phrase?

It is acceptable or recommended to only use 1 keyword per delimiter? Or can we use a phrase? For example: car, Audi, Ferrari, Lamborgini vs Audi Car, Ferrari Car, Lamborgini Car What is ...
1
vote
3answers
92 views

Purchasing traffic effects on SEO

I've recently found some websites which provide a specific number of visits by paying. I'm curious if this is a (very) bad practice for search engines (like Google).
1
vote
4answers
214 views

Recommended Site Redundancy Options

I am developing a site for a client who is emphasizing "no downtime allowed". Now even cloud hosting doesn't provide a 100% up-time promise, so I've been thinking about mirrored hosting, where if ...