A way to test which version of an website performs better by showing one version to 50% of it's visitors and another version to the remaining 50%.

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1answer
271 views

Long pages or accordion for content?

I'm looking at how best to display content for my website. I plan to have a large number of pages of products, which will contain a large amount of information (ideally, the amount of information on ...
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0answers
24 views

Google Experiment with multi step shopping cart

I am attempting to run an experiment that tests an alternate checkout UI. For the experiment, I use the URL of the original checkout and the URL of the alternate checkout as a variation. Google ...
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0answers
20 views

Google Analytics Content Experiments for non-simultaneous tests

I really like how Google Analytics displays the results of content experiments. However, it seems the tool only works for simultaneous tests. I'd like to use the tool without implementing the page ...
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0answers
32 views

Can calling mixpanel.track cause reattribution of conversions in Mixpanel funnels?

I am currently using MixPanel to A/B test which of two different landing page images converts better. At the beginning of each hit to the page, I do mixpanel.track('Main', {illustration_ab : ...