Webmasters Stack Exchange is a question and answer site for pro webmasters. Join them; it only takes a minute:

Sign up
Here's how it works:
  1. Anybody can ask a question
  2. Anybody can answer
  3. The best answers are voted up and rise to the top

We're building a website for a startup and we encourage using the "timeago" format for displaying dates (i.e. less than a minute ago, about 5 minutes ago, about a month ago, etc.) but the client argues that it's not used in the US, that people are just not used to it. I can make a list of hundreds of sites using it, but of course, I'm a geek. So in adition to the main question, what are the pros and cons of the "timeago" date format?

share|improve this question
up vote 1 down vote accepted

PRO: Human-friendly relative format. People won't need to figure out how long ago it was.

CON: People may have trouble thinking about /when/ it actually occurred.

Recommendation: Use 'timeago' for your main date format, but include the timestamp somewhere.

share|improve this answer
We're using the jQuery timeago plugin wich can display the timestamp as a tooltip also. – Eduardo Campañó Feb 20 '11 at 0:00

I guess they ever heard of Facebook or Twitter? Wait, nobody uses those.

If that's not good enough for them then it's a losing battle. Let them have their way on move on.

share|improve this answer

Your Answer


By posting your answer, you agree to the privacy policy and terms of service.

Not the answer you're looking for? Browse other questions tagged or ask your own question.