Take the 2-minute tour ×
Webmasters Stack Exchange is a question and answer site for pro webmasters. It's 100% free, no registration required.

I am not sure my title fully explains what I mean. I thought this might be an interesting question.

If I had a set of keywords, broken with a dash or 2, will search engines consider the dashed split keyword as maybe a full keyword?

Say I have a site that sort of breaks words down, like the dictionary sites do. So a keyword for that page, might end up in the page, and / or the URL, as broken by dashes.

Key-word = keyword
Co-op-er-at-ive = cooperative
Pho-to-gra-phy = Photography

www.example.com/key-word/
www.example.com/co-op-er-at-ive/
www.example.com/pho-to-gra-phy/

I know search engines will consider a dash (at least Google) as a space, and understand it as multiple words. But in the English language, a dash can also break a word down (at least I think it can, can't it?), so will search engines also take this into consideration? I did a 'little' research, I Googled some words and placed random dashes, and it returned the words I searched for, but this could be considered a typo from the user on Google's search end, so really I am wondering if I can purposely put a dash in a keyword, and have the search engine spiders still catch that keyword as the real word without dashes?

I've done a little Googling and looking here on Stackoverflow, but everything comes down to dashes for multiple words, not really the specific thing I'm trying to figure out.

Hopefully that makes sense, I am not an expert in SEO, yet, but get the basics and have been playing, and this is just really a random question to satisfy my knowledge of playing :P

share|improve this question

migrated from stackoverflow.com Feb 9 '11 at 8:36

This question came from our site for professional and enthusiast programmers.

    
Well, it all comes down to the implementation, right? There's no handbook on how to write a search engine, different engines use different algorithms. –  Ed S. Feb 9 '11 at 6:19
    
StackOverflow is a programming question-and-answer site. This is not a programming question. Please use webmasters.stackexchange.com –  Dan Grossman Feb 9 '11 at 6:31
    
@Dan - Ohh snap, I didn't even realize there was a whole other section, tells ya how new I am here :P Thanks for that ;) –  NinjaKC Feb 9 '11 at 6:48
    
If you flag the post for moderator attention they can move it to a more appropriate StackExchange site –  Dan Grossman Feb 9 '11 at 6:49
    
@Ed - I understand that, I really just want to know what other's experience, if any, with this kind of situation is. I understand this might vary between engines :) –  NinjaKC Feb 9 '11 at 6:49

3 Answers 3

Search engines usually index the separate words rather than the phrase as a whole. So in your example it would index key and word but not keyword.

However, search engines are also very well-versed in synonyms so if there are enough non-hyphenated versions of the word out there, they will likely become associated.

For example, if you search for key-word, Google says "Did you mean: keyword" and shows results for keyword. Furthermore, a search for free-standing the top result is for Merriam-Webster's dictionary entry for freestanding.

share|improve this answer

Generally speaking a search engine will treat a dash / hyphen (-) as a delimiter, and so split the given words up into multiple tokens (roughly equivalent to words), for example:

nineteenth-century = [nineteenth] [century]
blue-green = [blue] [green]

Which usually means that a search for "word" would potentially match "key-word".

The reason for this becomes a little clearer once you start to look at commonly hyphenated words - most of the time* a hyphen is used to combine words that would probably make sense separated, for example pigeon-hole vs pigeon hole. Indexing them as two separate tokens allows for a search on "green" to successfully match "blue-green", which is probably what people would expect.

Many search engines have additional mechanisms used to weight searches based on the proximity of words, so that (for example) a search for "key word" will show a match against "this is a key word", higher up in the results than a match against "the key thing is that they are all words".

Of course as Ed says - it's completely down to the implementation.

(*) Based on absolutely no evidence / data.

share|improve this answer
    
And see this is the part of it all that I fully understand, what I guess I am curious about, is what if those multiple tokens weren't even real words (like "key" and "word" are real words). In my other example, "Pho-to-gra-phy", any ideas if they might match "Photography" with this? or would the searching person 'have' to search for one of the tokens, or the word split with spaces like "Pho to gra phy" as the search 'phrase' as apposed to search word? Hmm, how would I test this without getting the boot from search engines on my personal test site for making fake SEO'd pages :/ –  NinjaKC Feb 9 '11 at 6:55
    
@NinjaKC It seems unlikely that a search for "Photography" would match "Pho-to-gra-phy" with the above handling, but then I'm not aware of any situations in the English language where someone is likely to use "Pho-to-gra-phy". –  Kragen Feb 9 '11 at 7:01
    
In a short while Google will have indexed this question and you can try it out for yourself :-) –  Kragen Feb 9 '11 at 7:06
    
@Kragen - In cases where you are separating syllables of a single word, you would use hyphens in the way I have. And this is the case for the words in question. I 'need' the words hyphenated, but want to take advantage of them as a keyword at the same time, that's the issue :P Good call though, search engines will index this page, and I can test my theory then without abusing the system and getting myself banned or something from the engines.. hah, Though it will catch the actual words typed as well.. so we'll see.. –  NinjaKC Feb 9 '11 at 7:23
up vote 0 down vote accepted

I've answered my question...

After using google to search for this page specifically, with the following keywords (or other variations)

http://webmasters.stackexchange.com: "keyword" Cooperative "Photography"

You'll find that a little ways down the results, this page was found. The 'strong' words being "Cooperative" and "Co-op" leaving out the rest. To get a solid match, you 'must' type the spaces. So, "Pho-to-gra-phy" != Photography, it will match, as expected, if each section of the word was split by spaces or hyphens in the search query. So, to answer my question, since if google cant do it, then it's pointless to try any more.

If you have words on your site that require hyphens at the syllable's of the word, or anywhere else for any reason (OF 1 WORD SPLIT UP, NOT MULTIPLE WORDS), it will not get crawled as a keyword of the original word. This is all I needed to know.

Thanks everyone for the prompt replies.

share|improve this answer

Your Answer

 
discard

By posting your answer, you agree to the privacy policy and terms of service.

Not the answer you're looking for? Browse other questions tagged or ask your own question.