Take the 2-minute tour ×
Webmasters Stack Exchange is a question and answer site for pro webmasters. It's 100% free, no registration required.

For some results returned in Google Search, on the right side it displays the company details, logo, contact numbers, etc...

For example, see the following screenshot:

enter image description here

I'd like to know what contributes to this so that I can try to achieve it for my site too.

share|improve this question
possible duplicate of Wikipedia's effect on Google SEO –  zigojacko Jul 22 '14 at 9:58

3 Answers 3

From: http://searchenginewatch.com/article/2272084/How-to-Dominate-the-Entire-First-Page-of-Google


Brands that have verified Google+ accounts can capture side rail real estate for brand terms by utilizing rel="publisher". This works similarly to authorship but is tied to Google+ pages as opposed to individual accounts. The result is a rather large piece of real estate that includes your follower count and a link with image to your latest post.

For more information on how to set up your publisher profile, check out this Google+ starter guide.

You will notice that this only occurs when a brand search is entered. If your brand consists of fairly common words, this may not work as well.

share|improve this answer
ok thank you so much –  user35767 Jul 22 '14 at 4:55

Since in some cases the information is taken from Wikipedia, you might as well try and create a Wikipedia page for your brand.

Google+ pages help with location of physical addresses, comments, pictures and so on.

As you can see in the image you posted, Wikipedia info shows up first, then the location and other info from Google+

share|improve this answer
Nice point about Wikipedia! –  closetnoc Jul 22 '14 at 4:51
First i will add google+ to my website and then i will go wikipedia –  user35767 Jul 22 '14 at 5:50
thanks for your information –  user35767 Jul 22 '14 at 6:29

It can get the info from various places - eg Wikipedia, imdb, Google+ business pages. Usually external sources will be credited, so you can see if you can copy.

If your business is local, then it is certainly worth using Google with Places for Business so it appears on the map.


That appears to be what the one in your example are doing.

It won't always appear on the right hand side, but means your company may still appear on map searches, and also may help if people are doing local searches.

PS DON'T spam Wikipedia. If you are big enough, someone else will create an unbiased page for you. If you are a small company, you will be taken down by the moderators as not relevant.


share|improve this answer
ok thankyou for your advice –  user35767 Jul 23 '14 at 6:20

Your Answer


By posting your answer, you agree to the privacy policy and terms of service.

Not the answer you're looking for? Browse other questions tagged or ask your own question.