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We have just released a new major software product version.

In the past if you wanted visibility you would create a standardized pad file and you would submit it to hundreds of directories or you used web service that would do that for you. These directories would then serve as first incoming links to your web site.

How about today? I think download directories are pretty much dead? Do you think this is still good SEO approach today? Are these software download directories useless?

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This is just personal experience, but those download sites still exist in abundance. Almost every piece of ISV software I've ever used or purchased by googling came from one of the directory sites. That said, a lot of them are horrible to use and deceptive in the way they advertise, so buyer beware. – Mark Henderson Dec 1 '10 at 0:37

I think script directories and the like are still quite popular, although these days most people are using the extensions on their CMS (Wordpress, Joomla etc) for the majority of "additional functionality".

I have a couple of PHP scripts that I listed on HotScripts.com years ago and to this day I still get a significant amount of traffic from there. So go ahead and spread the word - if your software is fantastic you won't need to do too much self-promotion before others are doing the promoting for you!

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Not dead, not as good as in the past. Worths the trouble.

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The main problem if you use XML pad files to submit your software is the duplicate content. The same description of your product is on several websites and search engine does not like that too much.

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