We are building a system that track every user (logged in) actions, e.g. click, pageview, duration etc and store into a database.
So all the user activities will be known and we are using them to create information our CRM so that we know more about our user, e.g. which products they have visited and how often they view that page.
- Are there any privacy concern since we identify the user, not just analytics.
- Is it legal in countries such as EU?
- What thing we need to pay attention to the data we gathered?