I'm looking at a site for which the domain name and URL do not impart any meaningful data to a search engine. It does have:
<h2>(author - cannot be changed)
<p> elements provide SEO value? Those are the only elements in that page that really provide any relevant information to search engines. I see other sites that use keywords in their URL.
In theory, can the
<h1> element be compared to a domain name in terms of SEO value?