I have a client who is keen to add a small landing page style site, since he has had a very popular URL purchased for a number of years but never actually used it.
He wants to add some content and provide plenty of links to the main site.
I know there is black hat SEO practices such as Doorway pages, but we want to actually add content rather than just redirect users.
What are peoples thoughts on this? Where is the line between blackhat SEO and good practice in this instance?