I work for a non profit and we are currently trying to develop a system to measure and evaluate our social media channels (Facebook and Twitter).
We would like to track a variety of social metrics, including, but not limited to:
- # of followers
- # of mentions
- # of retweets
- # of likes
- # people talking about
- # of page views
We are currently using a paid platform for this. I wondered if there is a way to configure Google Analytics to do this?