I have a website which I am using google analytics to track visitors and track our banner campaigns.
We're are promoting 'Purchase Ticket' buttons on our website which push visitors to a third party website who sell and distribute our tickets.
The url on all the 'Purchase Ticket' buttons are the same through out the site...
In the analytic control panel, is it possible so set something up, where I create a path-to-destination using the above example url?
...and then after this is setup: I want to be able to monitor the path visitors are taking from when they reach the site - to when they click the 'Purchase Ticket' button.
Graphs will show...
- Start Destination
- Path to Final Destination
- Final Destination: http://ticketmaestro.com/events/my-event-2012
Any help, suggestions, terminology would be great thanks.