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Are paid salon listings worthwhile (for seo)?

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Probably not. Links from most directories carry extremely little SEO value due to the fact that those pages themselves have little SEO value so a link from them won't do too much for a website. However, if you're targeting a specific geographic region, these may be helpful if the directory offers categories for that specific geographic region and the page containing the link isn't full of links to your competitors.

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Also, "Buying or selling links that pass PageRank is in violation of Google's Webmaster Guidelines and can negatively impact a site's ranking in search results." support.google.com/webmasters/bin/… – Ciaran Dec 8 '11 at 5:52

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