In the Google Analytics content overview for a site that I work on, the home page is getting many pageviews with some unfamiliar query string fragments, example:
(potentially identifiable IDs have been changed)
It clearly looks like some kind of ad tracking info, but noone who works on the site knows where it comes from, and I haven't been able to find any useful information from searching.
Is there some listing of common query string keys available anywhere? Alternatively, does anyone happen to know where these keys (
jmt) might come from?