Take the 2-minute tour ×
Webmasters Stack Exchange is a question and answer site for pro webmasters. It's 100% free, no registration required.

I often launch a new website. Most of the time these are brand new websites with new domain names and new content.

When I am done and go online I do the following things:

So this covers crawling results, some keyword analyses, visitor analyses, and link building.

After this I just wait for some results to come in (sometimes weeks), and then I do some analyses on them.

Are there more tools that are handy to use when you launch new websites.

share|improve this question
    
What about tools to monitor google (like google alert) and to monitor twitter. –  Imageree Aug 16 '10 at 21:21
add comment

4 Answers 4

up vote 12 down vote accepted

There are tons of tools. In general. I think you will find there are 2 kinds of tools.

  1. Tools to Analyze how well written, the SEO friendliness, and speed of your site.
  2. Tools to Analyze and watch the who, what, when, where, and how of the visitors that hit your site.

First to cover analyzing tools. These tools are great pre and post launch. Google Webmaster tools will gives you some idea about crawling issue, broken links, site speed, etc. I also find these tools helpful:

  1. IIS7's SEO 1.0 Toolkit. It finds broken links, SEO errors, HTML errors, and a ton more.
  2. W3C's HTML validator here, http://validator.w3.org/. Its great for the HTML nitty gritty.
  3. SenSEO - http://www.sensational-seo.com/ Is also pretty good though it isn't up to date with the latest version of FireFox right now.

Then for monitoring tools you have a ton of options. Google Analytics is great and free.

  1. Omniture, http://www.omniture.com/en/, is great but isn't cheap.
  2. CrazyEgg, http://www.crazyegg.com, is a great heatmap tool. It lets you see where people click on your page. It isn't free either but it isn't prohibitively expensive.
  3. This site, http://tools.seobook.com/ has some great tools. To get the full benefit you have to spend money but you can use the simple tools for free.
  4. This site, http://www.seo-browser.com, will show you what you page looks like to the crawlers. It is free
  5. SEOMoz has some awesome tools, some free, most aren't. http://www.seomoz.org/tools
  6. Bruce Clay's company also has some free tools and some that cost money. http://www.bruceclay.com/seo/tools.htm

Finally, http://www.dailyblogtips.com/top-25-seo-blogs/ is a list of the top 25 blogs as of a few years ago. The sites listed are full of tools and information you are trying to find.

share|improve this answer
    
+1 thanks nice detailed list. I forgot all about the heatmap and the validator. But I think the google analytics has a heatmap too if I remember correctly. Another Q, do you think its worth the money to invest in those online SEO tools? –  Saif Bechan Jul 19 '10 at 17:19
    
+1 - Nice Answer. –  Tim Post Jul 19 '10 at 17:24
    
@Saif - G Analytics has a poor man's heatmap. It doesn't tell you where they click, just what links were clicked on. For most sites that is enough. As for buying SEO tools, if you are running Windows 7 then you can use IIS7 SEO tools for free. So there isn't as much need for the expensive ones. I would only purchase tools if you are trying to get that first page top spot. Otherwise there isn't as much of a need. You have to remember it is an arms race so spending money is going to have diminishing marginal utility as you spend more. –  RandomBen Jul 19 '10 at 18:29
    
I think it is not good to just list websites with tools. Much better to list tools that are useful and you recommend. –  Imageree Aug 16 '10 at 18:52
    
I have used all of these sites except Omniture and I have a few friends who have used Omniture and give it high marks. That is why I listed them. I think each of the sites offer slightly different tools and this have value for different people. They are simply tools in a toolbox. If you think one of these tools is poor let me know which one, why, and what tool you think is better. I am always open to new tools! –  RandomBen Aug 17 '10 at 15:53
add comment

I'd add Chartbeat.com to the list. No need to wait around for data to come in….Chartbeat does real-time monitoring of what's happening on your website RIGHT NOW.

share|improve this answer
add comment

Site speed is not just a factor that can marginally improve your website's Google ranking but well performing pages can help you save on bandwidth costs & result in a better user experience for the site's visitors. So you can run the site through some of these free web performance analysis & optimization tools & work on the recommendations they offer.

popuri.us is a tool you can use to check the link popularity of any site based on its ranking (Google PageRank, Alexa Rank, Technorati etc.), social bookmarks (del.icio.us, etc), subscribers (Bloglines, etc)

If you offer a RSS feed for the site, you can find how it compares against competitor's feeds using Feed Compare

Use W3C Link Checker occasionally to check for broken links.

share|improve this answer
add comment

Google now also checks website performance as a speed indicator. So I recommend to sign up for a website monitoring service like Gomez, Keynote or AlertFox. We use AlertFox. They have free accounts, too. So everybody should use website monitoring these days.

http://googlewebmastercentral.blogspot.com/2010/04/using-site-speed-in-web-search-ranking.html

share|improve this answer
    
For some stupid reason AlertFox will not let you sign up with a gmail address. –  UpTheCreek Feb 5 '11 at 11:19
    
Although it seems you can get through if you use xx@googlemail.com –  UpTheCreek Feb 5 '11 at 11:21
add comment

Your Answer

 
discard

By posting your answer, you agree to the privacy policy and terms of service.

Not the answer you're looking for? Browse other questions tagged or ask your own question.