I have a website for a company with multiple locations across a large state. Each location offers the same services. The corporate site lists all of the services offered in detail, and each location page does not.
Client wants to rank for searches like 'City Name Service X.' I'm thinking of a simple 'Services' page for each location, so that the Title tag says 'City Name Service X' with some descriptive text on the page and a list of links to the corporate pages that have the full descriptions of the service.
My concern is that either:
1) There won't be enough content on the page to rank for the search
2) The site will get hit with a duplicate content penalty for having 'city name service x' repeated 10 times across the site, with city name being the only thing that changes.
Any suggestions on how I might approach this differently?