This follows similar questions but I'd like to see if anything particular comes out of it due to the nature of site.
In short, I've taken up the role of webmaster for a small social network site and wish to make it profitable to at least cover the running costs. The site is linked to a commerce and presents are offered to members according to the number of points they've accumulated through various actions.
The site is running on shared hosting so it's probably dirt cheap but the presents can be expensive as a whole and some money has already been invested into the project.
One idea I have is to seek some sponsors that would be willing to offer presents or special offers in return for publicity. I don't know if this will be easy or not. I'm also looking into adapting hosting to perhaps move static files to a cheaper online storage medium (see Ideas for reducing storage needs and/or costs (lots of images)). Other suggestions are welcome.