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What is a reasonable goal in terms of traffic for my Flex 3 site: www.brainpinata.com

Since I began a couple of months ago, I've gotten roughly 5500 ad views and 280 ad clicks. And the ad revenue is a whopping $4.80. (I don't use Google Adsense).

I advertise my site using Google Adwords to try to build traffic. My budget is $10/day.

What should I do?

a) Push the marketing. Add a blog. Try to get backlinks, contact blogs, start a Facebook page, tweet, etc.

b) Google is only indexing the static content in the SWF. The questions/answers are pulled from a mySQL database. So, Google doesn't index 99% of the content. Should I re-do the site in HTML/Javascript and hard-code the questions for each puzzle? (This would be a challenge as I don't know javascript worth squat.) Or should I hard-code the questions in XML and put them in the Flex app? If I put the questions in an XML file it's roughly 500 KB. Other ideas?

c) Should I switch ad networks? (I currently get about 100 visitors a day). My ad network pays so little that if I were to make even $500/month, I would need 550,000 ad views/month, which seems impossible.

If I go ahead and switch ad networks, I need to find one that allows iFrames as I've got a Flex website. Which ad networks permit their ads to be shown in iFrames?

d) Should I cut and run? I put a lot of work into this project and it would really stink to get nothing out of it.

I'm looking for some good advice. Looking forward to your suggestions.

Thank you.

-Laxmidi

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closed as too localized by John Conde Mar 10 '11 at 16:54

This question is unlikely to help any future visitors; it is only relevant to a small geographic area, a specific moment in time, or an extraordinarily narrow situation that is not generally applicable to the worldwide audience of the internet. For help making this question more broadly applicable, visit the help center.If this question can be reworded to fit the rules in the help center, please edit the question.

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If you're going to redo your site, be careful what content goes into the JavaScript, Google has about as much trouble indexing JS as it does Flash. I'd look into ways you can incorporate your monetization into the games themselves, virtual goods, a freemium model, sponsored prizes and so on. I lean toward using SEO for traffic generation, but there are definitely additional methods, build in social features & allow users to tweet their scores/compete against their twitter friends. –  Joshak Mar 10 '11 at 17:01
    
Joshak, Thanks a lot for your reply. I've read that Google has problems with Javascript as you mentioned. If I hard-coded the questions/answers into each page, and then used Javascript to remove tiles and provide feedback for correct/incorrect answers, do you think that Google would index the questions/answers? Do you think that there's a way to incorporate virtual goods in my project. (Unfortunately, it's a puzzle site, so I'm not sure if there is a way to add this feature). I'll have to look into the freemium, sponsored prize, and twitter idea. Thank you for the good ideas. –  Laxmidi Mar 10 '11 at 18:13

1 Answer 1

"b) Google is only indexing the static content in the SWF. The questions/answers are pulled from a mySQL database. So, Google doesn't index 99% of the content. Should I re-do the site in HTML/Javascript and hard-code the questions for each puzzle? (This would be a challenge as I don't know javascript worth squat.) Or should I hard-code the questions in XML and put them in the Flex app? If I put the questions in an XML file it's roughly 500 KB. Other ideas?"

This one, definitely! Advertising is fun and all, but you will want to get a decent amount of organic traffic after a while, otherwise you're going to keep paying for every single visitor and not making any profit. Every visitor that finds you through regular search results is a free one, and if he clicks a banner it's pure profit, as opposed to the Adwords visitors that may even cost you more than they're earning you.

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Hi Litso, Thank you for the message. I guess that I'll try option (b) as you suggested. The Adwords visitors are costing me more than they're earning me. What do you think would be a realistic traffic goal? Again, thank you for your help. If you have any other suggestions, pls let me know. Thanks! –  Laxmidi Mar 10 '11 at 18:16

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